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Friday, September 22, 2006

Professional Makeup Artist Alison Raffaele to Launch Conceal and Set Kit on QVC(R) - Photos Available

Professional Makeup Artist Alison Raffaele to Launch Conceal and Set Kit on QVC(R) - Photos Available

NEW YORK, Sept. 22 /PRNewswire/ -- Alison Raffaele, professional makeup artist and founder of Alison Raffaele Cosmetics, is scheduled to return to QVC on September 30 at 7 PM (ET) to launch her new Conceal and Set High Coverage 6-piece Kit (QVC Item #A5251).* Raffaele will offer her professional application tips and techniques during QVC's "Saturday Night Beauty" broadcast.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/alisonraffaele/25588/

Raffaele first appeared on QVC in January of this year when she successfully debuted her True Concealer Duo (QVC Item #A71256), selling out two of the three shades. Raffaele later returned to the network with her Transparent Finish and Kabuki Powder Brush (QVC Item #A1852). The success of these two offerings prompted Raffaele to create the Conceal and Set Kit especially for QVC.

"My goal in developing the Conceal and Set Kit is to provide women with all the essentials needed to conceal imperfections and set makeup in one convenient kit," says Raffaele. "The secret to any complete look is to first create the appearance of a flawless complexion by eliminating the look of dark circles, shadows and spots with a high-quality concealer, and then to set the concealer with a colorless setting powder."

The Conceal and Set Kit will be offered in three choices, light (skintones 1 and 2), medium (skintones 3 and 4) and dark (skintones 5 and 6), and includes two .14 ounce tubes of True Concealer, a large concealer brush, three .14 ounce Transparent Finish setting powders, and a Transparent Finish dispensing powder brush for approximately $54.00.

The Conceal and Set Kit and other Alison Raffaele products will be available through QVC at 800.345.1515 or http://www.qvc.com/ while supplies last.

*Show date and time are subject to change without notice

Video: http://www.prnewswire.com/mnr/alisonraffaele/25588
Source: Skin Alison Raffaele

CONTACT: Karen Oliver of Karen Oliver and Associates, +1-212-397-0645,
ko-and-associates@nyc.rr.com

Web site: http://www.qvc.com/

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