One Media set to Capitalise on the Emerging 'Middle of the Road' Download Market

One Media set to Capitalise on the Emerging 'Middle of the Road' Download Market

LONDON, September 25/PRNewswire/ -- It seems that those who seek to download the likes of Edwin
Starr, The Supremes, BB King or Little Richard on the Internet are those who
are the most likely to be willing to pay for the tracks. It is exactly this
'middle of the road' demographic that a fast-emerging player in the digital
download market is looking to exploit and consequently has begun mopping up
content and licensing rights within the nostalgia market to make available
for digital download.

The 25-44 age bracket group accounted for approximately 43 per
cent. of the legitimate download music market in the UK in 2005. Yet while
recording and marketing in the music industry are dominated by Universal,
Warner, EMI and Sony/BMG, the rest of the industry is fragmented with
independent catalogue holders who are able to license the distribution of
early recordings, re-recordings and live performances.

One Media Holdings plc ('One Media' or the 'Company') was
introduced to PLUS today after raising GBP826,000 to continue on its
acquisitive pursuit of independent music and audio-visual catalogues which
capture nostalgia music genres - from the early 1930s through to the
mid-1990s. One Media says it will use funds raised to acquire catalogue and
content for the new distribution technologies available - such as Internet
downloading and mobile telephony - to generate income from its ownership via
the 'middle of the road' market.

Michael Infante says One Media's initial acquisition criteria
revolved around his motto, "if you can hum it, we'll buy it' but it has now
evolved to such an extent that the Company's recent deals include an
exclusive downloading licence deal for 1,500 tracks recorded by former stars
of Motown and, a five year distribution agreement with The Orchard
Enterprises, Inc - a digital music aggregator which supplies major digital
music outlets such as i-Tunes, Yahoo and MTV.

One Media's wholly-owned subsidiary, One Media Publishing Ltd,
currently has non-exclusive access to over 70,000 music tracks from
independent suppliers, but the Directors are negotiating contracts for
exclusive downloading distribution rights and as of today have negotiated
exclusive agreements in relation to more that 8,800 tracks. One Media's
ambition is to become a consolidator of independently-owned master rights
and/or exclusively license product from master rights owners. The Directors
believe that the ownership of master rights and/or master rights licences on
an exclusive basis is the key business objective for the Group.

One Media's Chief Executive Michael Infante has so far seen no
evidence that others are seeking to exploit the same opportunity and he is
confident that the way forward is through exploiting digital downloading
technologies. This theory is also supported by the BPI. The BPI is the
British record industry's trade association. Its membership comprises
hundreds of music companies, including all four 'major' record companies,
associate members such as manufacturers and distributors, and hundreds of
independent music companies representing literally thousands of labels. BPI
Director Jon Webster said today,

"One Media Publishing Ltd has been an active member of the BPI
since its joining in late 2005 by attending meetings of the Independent Music
Committee and exhibiting at MIDEM in 2006 where it has already reserved a
place for 2007. The BPI welcomes any British company that preserves and
respects music copyrights and in addition embraces the new routes to market."

Website: www.onemediapublishing.com

Source: One Media Holdings plc

Enquiries: One Media Publishing Michael Infante +44(0)7802-614118; Griffin Communications Ltd Melissa Gilmour +44(0)7970-767869

-------
Profile: intent