Ecast Selects KCSA Worldwide as Public Relations Agency of Record

Ecast Selects KCSA Worldwide as Public Relations Agency of Record

NEW YORK, Sept. 20 /PRNewswire/ -- KCSA Worldwide (http://www.kcsa.com/) has been selected as the public relations agency of record for Ecast, Inc. (http://www.ecastnetwork.com/) an interactive, out-of-home media company that operates the largest network of broadband-enabled, digital touch screen jukeboxes in the United States.

With a network of over 8,000 digital jukeboxes across the country and a reach of more than 42 million listeners per month, Ecast provides brands both the measured interactivity of the Internet and the strategic placement of out-of-home media. This allows marketers to reach the coveted 21-34-year-old market, the market most responsible for purchasing decisions and influencing consumer trends.

"The Ecast network takes traditional jukeboxes into the 21st century," said John Taylor, chief executive officer, Ecast. "We've chosen to partner with KCSA because of their broad experience in advertising and alternative forms of out-of-home media and their track record of obtaining solid results for their clients."

KCSA will implement a strategic public relations campaign to help establish Ecast as a major contender in the out-of-home entertainment and advertising space.

"Ecast is in a very dynamic industry at a pivotal time," said Henry Feintuch, managing partner, public relations, KCSA Worldwide. "We look forward to communicating the benefits of this impactful, alternative to traditional media channels and supporting their sales and marketing efforts."

KCSA has represented a broad range of advertising/marketing organizations. Current clients include: Adspace Networks, Arbitron, SQAD, Reactrix, AdPack USA, IEEE Spectrum and IQ Interactive.

The Ecast account will be supervised by Mr. Feintuch and managed by Anne Donohoe, vice president.

About Ecast

Ecast (http://www.ecastnetwork.com/), founded in 1999, operates the largest broadband-enabled touchscreen media network in the United States with over 8,000 digital jukeboxes nationwide. Each unit is linked to a database containing the largest music selection in the industry. By providing digital music to over 42 million listeners per month, the Ecast network allows marketers and content providers to reach a highly desirable, young-adult audience.

About KCSA Worldwide

Now in its 38th year, KCSA Worldwide (http://www.kcsa.com/) is an integrated communications agency that helps clients synchronize their brand messages across investor relations, public relations and all other strategic marketing channels. The firm offers its clients a rare opportunity to achieve true brand alignment and develop close, meaningful relationships with their key audiences. KCSA is a founding member of ECP Global (http://www.ecpglobal.com/), an international alliance of premier independent communication consultancies.

This release is available on the KCSA Public Relations Worldwide Web site at http://www.kcsa.com/.

CONTACT: Anne Donohoe / Jennifer Handshew
KCSA Worldwide
212-896-1261 / 212-896-1272
adonohoe@kcsa.com / jhandshew@kcsa.com

Source: KCSA Worldwide

CONTACT: Anne Donohoe, +1-212-896-1261, adonohoe@kcsa.com, or Jennifer
Handshew, +1-212-896-1272, jhandshew@kcsa.com, both of KCSA Worldwide

Web site: http://www.kcsa.com/
http://www.ecastnetwork.com/
http://www.ecpglobal.com/

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