Players Network and Defiance Launch 'Double Feature' on DISH Network Pay-Per-View

Players Network and Defiance Launch 'Double Feature' on DISH Network Pay-Per-View

LAS VEGAS, Aug. 16 /PRNewswire-FirstCall/ -- The Players Network, Inc. (BULLETIN BOARD: PNTV) , a leading provider of Gaming Lifestyle Entertainment, Education and Information, announced today that it is launching a first-ever pay-per-view Double Feature, distributed by Defiance Distribution, called "Gamblers Guide to Online Poker and Blackjack" on DISH Network Pay-Per-View.

Viewers who purchase the Double Feature will get double their money's worth, learning the ultimate strategies, secrets, and tactics for playing both winning poker, and winning blackjack, from respected experts in both disciplines. Building on the success of their Gaming Lifestyle VOD Channel on Comcast Digital Cable, and their Broadband Channel at www.playernetwork.com, the company is now expanding its distribution into Pay Per View programming.

This first Double Feature of the "Gamblers Guide" Series is scheduled to run as an All Day DISH Ticket from August 7 through August 26, 2006. All Day DISH Ticket makes the event be available for up to 24 hours, giving customers a chance to watch multiple times throughout the 24-hour period.

"We're excited about adding Pay Per View to our VOD, Broadband, and new media programming distribution," says Michael Berk, Players Network's President of Production. "Just like Vegas casinos, Players Network enjoys the 'House Edge,' collecting revenue for providing consumers with fun, exciting gaming entertainment," Berk adds.

Contacts:
Players Network, Inc.
Mark Bradley / (702) 895-8884

For Distribution and Licensing Information:
Defiance Distribution Inc.
Danny Wilk / +1-212-695-4433 x44

About Players Network:

Players Network is a Media, Marketing and Merchandising Company focusing on the Gaming Lifestyle, producing and distributing original content for its own VOD Channel on Comcast in ten-million homes, for its Broadband Network at www.playersnetwork.com , for DVD Home Video, mobile platforms, and through worldwide television syndication. Players Network has a 10-year history of providing consumers with quality gaming lifestyle content, and the gaming industry with strategic partnership services in Las Vegas, Atlantic City, and throughout the worldwide gaming industry.

About Defiance Distribution:

Defiance Distribution is a leading distributor of entertainment programming, specializing in international distribution, Pay-Per-View and VOD, and High Definition content. Defiance's content genres include documentaries, professional sports events, light entertainment, and more. Founded in 2000, Defiance has distributed more than 2,200 hours of programming worldwide. For more information visit www.Defiance.TV or email Info@Defiance.TV.

Forward-looking Statement

Forward-looking statements in this report are made pursuant to the 'safe harbor' provisions of the Private Securities Litigation Reform Act of 1995. We wish to advise readers that actual results may differ substantially from such forward-looking statements. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those expressed in or implied by the statements, including, but not limited to, the following: our ability to meet our cash and working capital needs, our ability to successfully market our product, and other risks detailed in our periodic report filings with the Securities and Exchange Commission.

Source: Players Network, Inc.

CONTACT: Mark Bradley of Players Network, Inc., +1-702-895-8884; or
Danny Wilk of Defiance Distribution Inc., +1-212-695-4433, ext. 44, for
Distribution and Licensing Information

Web site: http://www.defiance.tv/

Web site: http://www.playersnetwork.com/

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