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Tuesday, August 29, 2006

New Orleans Television Station Returns to the Air as New Azteca America Affiliate Following Katrina

New Orleans Television Station Returns to the Air as New Azteca America Affiliate Following Katrina

-WTNO is the First Over-the-Air Spanish-Language Television Station in New Orleans-

LOS ANGELES, Aug. 29 /PRNewswire-FirstCall/ -- Azteca America is pleased to announced that WTNO, Channel 22, which marks the network's 52nd affiliated station, began broadcasting on Monday at 4:45 pm to serve New Orleans' growing Hispanic community.

WTNO was previously operated as a home-shopping station. Its transmitter and tower were completely destroyed by Hurricane Katrina. Azteca America's largest affiliate group, Una Vez Mas, acquired the station and rebuilt it, converting it to an Azteca America affiliate. In doing so, Una Vez Mas has demonstrated its confidence in the future of the city and the need for businesses to return investment to the devastated region.

"The reconstruction of this station is evidence of the strong commitment that Una Vez Mas and Azteca America have made in this great city with the community that is helping to rebuild it," said Luis J. Echarte, Chairman of Azteca America.

To inaugurate the station, Azteca America's network news is featuring a special weeklong news series focused on New Orleans and the impact of Hurricane Katrina.

About Azteca America

Azteca America is the fastest growing Hispanic network in the United States. The network is a wholly owned subsidiary of TV Azteca S.A. de C.V., one of the two largest producers of Spanish-language television content in the world. Azteca America currently has presence in 52 Hispanic markets, including: Los Angeles, New York, Miami, Houston, Chicago, Dallas, San Antonio, San Francisco-Oakland-San Jose, Phoenix, Brownsville-McAllen, Sacramento-Stockton-Modesto, Albuquerque, San Diego, Fresno-Visalia, El Paso, Denver, Orlando, Philadelphia, Tampa, Washington DC, Austin, Las Vegas, Boston, Atlanta, Tucson, Corpus Christi, West Palm Beach-Ft. Pierce, Seattle, Hartford, Bakersfield, Portland, Salt Lake City, Monterey-Salinas, Laredo, Naples-Ft. Myers, Colorado Springs, Odessa, Palm Springs, Santa Barbara, Lubbock, Amarillo, Yakima, Wichita, Oklahoma City, Reno, New Orleans, Boise, Omaha, Victoria, Chattanooga, Twin Falls and Charleston.

Visit: http://www.aztecaamerica.com/

Azteca America is a Grupo Salinas Company: Visit: http://www.gruposalinas.com/

About Una Vez Mas

Founded in 2002 and headquartered in Dallas, Una Vez Mas is Azteca America's largest affiliate group, currently operating stations in 19 U.S. markets, including Albuquerque (KQDF 25), Austin (KADF 20), Amarillo (KTXD 43), Atlanta (WUVM 4), Corpus Christi (KYDF 64), Dallas (KODF 26), McAllen- Brownsville (KNDF 57-KBDF 64), Las Vegas (KHDF 19), Phoenix (KPDF 41), San Antonio (KVDF 31), Santa Barbara (KZDF 8), Tampa (WXAX 26), Tucson (KUDF 14) and Victoria (KBGS 51). The company's current station line-up delivers over 20% of the total U.S. Hispanic buying power.

Visit: http://www.uvmtv.net/

Source: Azteca America

CONTACT: Daniel McCosh, Azteca America, +011-5255-1720-0059, or
dmccosh@aztecaamerica.com; or Nora Crosby, Una Vez Mas, +1-214-754-7008, or
noracrosby@uvmtv.com

Web site: http://www.aztecaamerica.com/
http://www.gruposalinas.com/

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