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Friday, August 04, 2006

JumpTV Commercially Launches Punjab Today and Balle Balle TV

JumpTV Commercially Launches Punjab Today and Balle Balle TV

Two of India's Top Niche Channels Broadcasting Live Online

NEW YORK, Aug. 4 /PRNewswire/ -- JumpTV (http://www.jumptv.com/), the world's leading online television network, announced that it has commercially launched Punjab Today, India's first, regional 24-hour news channel, and Balle Balle, one of the subcontinent's most popular music channels.

For a monthly subscription of US$9.95 each, anyone interested in news and entertainment from India now has access to both stations on the Internet- enabled device of their choice. JumpTV subscribers worldwide can now watch around-the-clock news coverage on Punjab Today, the leading Punjabi news station. Some of the station's top-rated programs include: "Khabran Bollywood Diyan," a weekly show discussing the major happenings in Bollywood; the political program "Siyasi Halcha;" and "Sohna Punjab," focusing on Punjab's heritage and culture.

Additionally, with the commercial launch of Balle Balle, one of India's leading music channels, the latest Punjab and Hindi music videos are now available to JumpTV's subscribers. The channel features interviews with Bollywood personalities, sneak previews and an excellent mix of entertainment shows including, "Inbox," "Hafta Vasool," "Non Stop Hits" and "Hip Hop."

"By partnering with JumpTV, Balle Balle and Punjab Today are now able to reach a global audience, allowing people living outside of India the opportunity to stay on top of the country's latest news and music," said Upinder Nayar, president and chief executive officer of STV Enterprises Ltd. "The decision to work with JumpTV was a simple one, based on their proven track record of being a valued Internet-broadcast partner for hundreds of television stations like ours. We are confident that this partnership will help our channels bridge the gap between the millions of fans living away from home, craving Punjabi news and Indian music television programming."

"Partnering with both Punjab Today and Balle Balle made perfect sense. Each station exemplifies the quality regional and national programming JumpTV is committed to broadcasting," said Kaleil Isaza Tuzman president and chief executive officer of JumpTV International. "Now, Punjabis outside of India can enjoy news and music from home on a real-time basis, providing a direct connection to their culture and language."

Jump TV's global Internet-television network streams live, high-quality international television signals via its website from stations in more than 65 countries. Subscribers can access their favorite channels through any Internet-enabled device including home computers, laptops, Internet-enabled televisions, mobile phones and video game consoles.

About Punjab Today

Punjab Today is India's first regional, 24-hour news channel. Known for its highly qualified, professional team of journalists, the channel serves people all over the state of Punjab, with its extensive coverage of local news. However, viewership extends beyond the borders of Punjab, into Haryana, Himachal Pradesh, Jammu & Kashmir, parts of Uttar Pradesh and Delhi.

About Balle Balle

Balle Balle is India's most popular music channel, dedicated to broadcasting the best in North Indian music. Equipped with state-of-the-art studios and high-end production facilities in New Delhi, Mumbai, Chandigarh and Jalandhar; Balle Balle is the launch pad for some of the best artists in the Indian music industry. Balle Balle's programs showcase the latest Punjab and Hindi music videos, interviews with Bollywood personalities, and sneak previews.

About JumpTV

JumpTV is a pioneer in the delivery of international television over the Internet. With over 200 channels from 65+ countries, JumpTV delivers its subscribers full-screen news, sports and entertainment content on a real-time basis from all corners of the globe. JumpTV has subscribers from over 80 countries who view channels on the JumpTV online network via ordinary Internet connections on their home computers, laptops, Internet-enabled televisions and mobile phones.

For a preview of the JumpTV subscriber experience, or to become a broadcast partner, please visit us online at http://www.jumptv.com/ (http://www.jumptv.com/).

Contact: Shelley Pfaendler / Danielle DeVoren
KCSA Worldwide
+1-212-896-1248 / +1-212-896-1225
spfaendler@kcsa.com / ddevoren@kcsa.com

Source: JumpTV

CONTACT: Shelley Pfaendler, +1-212-896-1248, spfaendler@kcsa.com, or
Danielle DeVoren, +1-212-896-1225, ddevoren@kcsa.com, both of KCSA Worldwide,
for JumpTV

Web site: http://www.jumptv.com/

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