CMT and Ryder Partner for Second Season of 'Trick My Truck'

CMT and Ryder Partner for Second Season of 'Trick My Truck'

-Ryder to Provide Reliable Replacement Trucks During the Customization Period-

MIAMI, Aug. 31 /PRNewswire-FirstCall/ -- Ryder System, Inc. (NYSE:R), a global leader in transportation and supply chain management solutions, today announced it has partnered with CMT, America's No. 1 country music network, as the preferred alternative truck solution for the entire 24-episode season of the hit truck makeover series, Trick My Truck. Ryder will provide reliable replacement trucks to minimize downtime for the selected drivers while the "Chrome Shop Mafia," the show's team of mechanics, customizes their ailing trucks.

"The reliability and availability of Ryder's extensive truck fleet made them an ideal fit for this show," said Melanie Moreau, Executive Producer for CMT. "These truck makeovers can take anywhere from three to six weeks to complete. Thanks to Ryder, these owner/operators will have a dependable truck that will keep them on the road, taking care of business."

Following a successful first season, Trick My Truck will begin its extended, 24-episode second season on September 1, 2006 on CMT. During the show, the Chrome Shop Mafia takes the rigs of 24 chosen truck drivers and customizes them, turning the drivers' dreams into reality. Ryder will provide each driver with a replacement truck until the makeover is complete. The replacement trucks give these drivers an opportunity to keep their businesses afloat, earn a living and support their families.

"Trick My Truck is helping deserving truck drivers and giving the trucking industry a positive image," said Todd Renehan, EVP of Sales and Marketing of Fleet Management Solutions for Ryder. "Ryder is proud to partner with CMT in making a difference in the lives of professional truck drivers, whose success depends on reliable vehicles to keep their businesses running."

About CMT

CMT, America's No. 1 country music network, carries original programming, specials, and live concerts and events, as well as a mix of videos by established country music artists and new cutting-edge acts, including world premiere exclusive videos. Founded March 6, 1983, CMT, owned and operated by MTV Networks, reaches more than 83 million households in the United States. Go to country music's biggest web site at http://www.cmt.com/ .

About Ryder

Ryder is a Fortune 500 company providing leading-edge transportation, logistics and supply chain management solutions worldwide. Ryder's stock (NYSE:R) is a component of the Dow Jones Transportation Average and the Standard & Poor's 500 Index. For more information about Ryder System, Inc., visit http://www.ryder.com/ .

Note Regarding Forward-Looking Statements: Certain statements and information included in this press release are "forward-looking statements" under the Federal Private Securities Litigation Reform Act of 1995. Accordingly, these forward-looking statements should be evaluated with consideration given to the many risks and uncertainties inherent in our business that could cause actual results and events to differ materially from those in the forward-looking statements. Important factors that could cause such differences include, among others, our ability to obtain adequate profit margins for our services, our inability to maintain current pricing levels due to customer acceptance or competition, customer retention levels, unexpected volume declines, loss of key customers in the Supply Chain Solutions (SCS) business segment, our failure to successfully implement new sales growth initiatives in our FMS business segment, unexpected reserves or write-offs due to the deterioration of the credit worthiness or bankruptcy of certain customers in our SCS business segment, changes in financial, tax or regulatory requirements or changes in customers' business environments that will limit their ability to commit to long-term vehicle leases, changes in market conditions affecting the commercial rental market or the sale of used vehicles, the effect of severe weather events, labor strikes or work stoppages affecting our or our customers' business operations, adequacy of accounting estimates and accruals particularly with respect to pension, taxes and revenue, changes in general economic conditions, sudden changes in fuel prices, availability of qualified drivers, our ability to manage our cost structure, changes in government regulations including regulations regarding vehicle emissions and the risks described in our filings with the Securities and Exchange Commission. The risks included here are not exhaustive. New risks emerge from time to time and it is not possible for management to predict all such risk factors or to assess the impact of such risks on our business. Accordingly, we undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise.

Source: Ryder System, Inc.

CONTACT: Edward Rifenburg, +1-305-500-4161, or
Edward_Rifenburg@Ryder.com, or Lisa Brumfield, +1-305-500-3668, or
Lisa_Brumfield@Ryder.com, both of Ryder System, Inc.

Web site: http://www.ryder.com/
http://www.cmt.com/

Note to Editors: Photos Available By Request

-------
Profile: intent