Get 'White Hot' This Summer

Get 'White Hot' This Summer

Crest Whitestrips Presents Its First Ever 'White Hot' Auction Benefiting the VH1 Save The Music Foundation

NEW YORK, July 25 /PRNewswire/ -- "Flaunt Your Flirt With VH1 Save The Music" by bidding on this summer's must-have luxury gear and accessories online. From the chicest handbags to the most fashionable jewelry, everything you need to get "white hot" for summer is in one place and it all benefits a great cause.

Crest Whitestrips returns for the second year as this year's title sponsor of the VH1 Save The Music Foundation celebrity event in the Hamptons and presents its first ever online auction. Now you can own the same designer items that the ultra-fabulous wear year round. One hundred percent of the proceeds from the auction go to support the VH1 Save The Music Foundation's efforts to restore instrumental music programs in America's public schools.

"We are so excited to be the title sponsor for the second year in a row," says David Dintenfass, Associate Marketing Director, Global Whitening, for Crest Whitestrips. "Your smile is one of your best accessories and we couldn't think of a better cause to support to make children smile."

For the entire month of August, visit http://www.vh1auctions.com/ to place your bids. Auction items will include designer handbags from companies such as Prada, Michael Kors and Cole Haan, Jimmy Choo shoes, a white guitar autographed by musician James Blunt, a Michele diamond watch, a Nikon camera signed by model Petra Nemcova, luxury cars, amazing getaways and more! Actress Nicollette Sheridan is donating a "Summer Survival Kit" with all her favorite summer essentials to be auctioned off to support the cause. Nicollette is just one of the many people and companies who donated more than 30 items to the auction to support a cause very close to her heart by bringing children and music together. Please see below for a complete list of auction items that will be available for bidding ranging from retail prices of $118 to $161,000.

"When Crest Whitestrips came to me and asked me to donate my Summer Survival Kit, I couldn't resist the opportunity to help support this great cause," says actress Nicollette Sheridan. "Raising money for new musical instruments in public schools around the country is so special."

Before appearing online, the items will be previewed exclusively at the fourth annual VH1 Save The Music celebrity fundraiser in the Hamptons hosted by VH1 Save The Music Foundation board member Morris L. Reid, and his wife, Jaci, and will include a show-stopping performance from hip-hop sensation Ciara. A-list celebrities and entertainers are expected to attend and raise money for the foundation.

Whether at the beach or out for a night on the town this summer, these auction items are sure to not only make you smile but also put a smile on the faces of children in public schools that you are supporting! For more information on the auction or to place a bid, visit http://www.vh1auctions.com/.

About VH1 Save The Music Foundation

Since the VH1 Save The Music Foundation was created in 1997, nearly $30 million worth of new musical instruments have been donated to 1,200 public schools in 80 cities, improving the lives of more than 700,000 children. VH1 Save The Music's many honors include the Governors' Award (a special Emmy Award), the George Foster Peabody Award for broadcast and cable excellence, and many Beacon Awards. VH1 Save The Music Foundation's 2006 national sponsors include Crest Whitestrips, Anheuser Busch, Curve Fragrances by Liz Claiborne, Grey Goose Vodka, JetBlue, and Nikon.

About Crest Whitestrips

Crest Whitestrips makes it easy and affordable to get a bright, white smile by using the same enamel-safe whitening ingredient dentists use to get out stains on and beneath the surface of teeth. Since 2001, Crest Whitestrips has helped bring brilliant, beautiful, brighter, whiter smiles to more than 20 million people. These people have made Crest Whitestrips their best beauty secret, transforming their smiles into the must-have accessory of the season. For more information, visit http://www.whitestrips.com/.

Auction Items:
White guitar signed by James Blunt
White Leather Men's Messenger Bag by Charlie Lapson
White Leather Tote and Clutch by Charlie Lapson
White handbags by Cole Haan
Designer white gown by Nicole Young
White Fresca necklace by Alicia Shulman
White crochet bikini from STAY by Stacey Angela
Exotic Car Rental from Gotham Dream Cars
White Luggage Set by LeSportsac
White Silk Satin Pumps by Jimmy Choo
A Theory Private Shopping Night
EDFF winning designer outfit
Nikon CoolPix S6 6 Camera Signed by Petra Nemcova
White cashmere bath robe
White handbag by Prada
White Denim Jacket by Elie Tahari
Michael Kors Satchel, Carryall and Wristlet
Diamond "Smile" charm necklace by Helen Ficalora
Diane von Furstenberg Rosello Dress
White "Bell" Shirt by Alicia Bell
Coquette Retro Diamond Watch by Michele
Laundry by Shelli Segal Pleated Strapless Dress
Christian Dior Parfums Luxurious Gift Basket
White Hot Trip to the Bermuda Music Festival"
Bo Concept "White Hot Living Room Set"
2007 Bentley Continental Flying Spur in Glacier White
iPod signed by T.I.
True Religion Gold Metallic Jeans
B. Smith Serveware Set
Blue Star Jets Service
Equinox Year Membership
Four white floral arrangements from Renny & Reed Floral
Tiffany & Co Sterling Silver Three Strand Fresh Water Pearl Bracelet

Source: Crest Whitestrips

CONTACT: Robyn Wellikoff, +1-212-891-0406, rwellikoff@devries-pr.com, or
Taryn Levy, +1-212-891-0404, tlevy@devries-pr.com

Web site: http://www.vh1auctions.com/
http://www.whitestrips.com/

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