Narrowstep(TM) Inc and the Country Channel Launch 24-Hour Broadband TV Station

Narrowstep(TM) Inc and the Country Channel Launch 24-Hour Broadband TV Station

Narrowstep Powers the UK's First 24/7 Internet TV Station Developed for Everyone With a Passion for the Countryside

LONDON and NEW YORK, June 12 /PRNewswire-FirstCall/ -- Narrowstep(TM) Inc (BULLETIN BOARD: NRWS) , the TV on the Internet Company, announced that its proprietary technology, telvOS(TM) (Television Operating System) was chosen to power the Country Channel, the first broadband TV station designed for outdoor enthusiasts and for people with a passion for living in the countryside. Accessible at www.countrychannel.tv, the channel is dedicated to country-life communities, and went live on a 24/7 basis, on June 9th 2006.

The Country Channel covers subjects of interest to people living in the countryside, providing targeted, relevant information to those who live, work or play, close to nature. It aims to appeal to fast-growing outdoors groups such as horseback riders and breeders, wildlife spotters and bird watchers, conservationists, hikers, walkers, fishers, truck farmers and weekend farmers. It also appeals to the societies and clubs that these people belong to.

Paul Aitken, Country Channel Managing Director, said, "We selected Narrowstep because we were impressed by its track record of delivering high quality TV channels via broadband, and, frankly, because their channels are so easy to access. Narrowstep was an obvious choice for us; we are not a competitor to existing TV networks with their mass medium distribution, but are targeting a special interest group -- country folks. And the power of telvOS provides the ideal tool to deliver content that brings those within this varied interest group together."

Aitken continued, "We see the Country Channel becoming the outstanding source of country life programming, where people can watch what they want when they want. This is a ground-breaking opportunity for us and we are excited to be working with Narrowstep."

Steve Beaumont, CEO of Narrowstep, said, "We are delighted that Country Channel chose Narrowstep as its partner in its endeavor to unite the broad spectrum of country interests and pursuits through one, easily accessible medium, and we look forward to supporting its efforts."

The Country Channel is available on subscription, with a startup price of 16.99 pounds for a full year. In order to provide as full an experience for viewers as possible, The Country Channel also encourages appropriate advertising and sponsors, who can bring information and services to the audience.

The Country Channel is being championed in the UK by many well-known personalities including Lucinda Prior-Palmer -- Olympic show jumping medalist and TV personalities Rob Bonnet, Graeme Garden, Tony Francis and Wendy Nelson.

About Narrowstep(TM) Inc

Narrowstep(TM) Inc (BULLETIN BOARD: NRWS) is a leading provider of Internet-based video-content delivery (TV on IP). Narrowstep's product and service offerings enable customers to distribute channels of video-based content and provide related services over the Internet. The Narrowstep system, telvOS(TM) (Television Operating System), enables comprehensive delivery of video content and television-like programming to mobile, wireless, Internet, broadband and broadcast services. The Narrowstep system enables owners and users of video content to reach audiences by 'narrowcasting' -- targeting delivery of specific content to interested groups. Narrowstep provides services to clients in the United Kingdom, the United States, and various other countries throughout the world, including Germany, Sweden and the Netherlands. To learn more, visit www.narrowstep.com.

For further information please contact:

Cliff Webb, COO
Narrowstep(TM) Inc
+44 7900 696724
Email: cwebb@narrowstep.com

Felicity Read
Daniella Davies
The Country Channel
+44 1451 812230
Email: Felicity@leapfrogpr.com

Jesse Deal (investors)
Allen & Caron
Tel: 212 691 8087
Email: jesse@allencaron.com

Source: Narrowstep Inc

CONTACT: Cliff Webb, COO of Narrowstep(TM) Inc, +44 7900 696724,
cwebb@narrowstep.com; or Felicity Read, Felicity@leapfrogpr.com, or Daniella
Davies, both of The Country Channel, +44 1451 812230; or Investors, Jesse Deal
of Allen & Caron, +1-212-691-8087, jesse@allencaron.com, for Narrowstep Inc

Web site: http://www.countrychannel.tv/

Web site: http://www.narrowstep.com/

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