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Wednesday, June 14, 2006

Azteca America Adds DirecTV Coverage in Dallas

Azteca America Adds DirecTV Coverage in Dallas

-Channel 26 Position Repeats Over-the-Air Channel-

LOS ANGELES, June 14 /PRNewswire-FirstCall/ -- Azteca America, the fastest-growing Hispanic television network in the United States, is pleased to announce that its broadcast affiliate group Una Vez Mas has successfully secured carriage of its Dallas station KODF on DirecTV's local broadcast package.

The signal will be carried on DirecTV's channel 26, which is the same as KODF's over-the-air signal.

"The Una Vez Mas affiliate station in Dallas has been one of the most active in our network," said Luis J. Echarte, Chairman of Azteca America. "The addition of DirecTV carriage adds a key distribution component to a very strategic top-ten Hispanic market."

Azteca America has coverage in 48 designated market areas (DMAs), representing 86% of the U.S. Hispanic population, including all of the top 20 Hispanic markets in the country.

"We're very pleased with this landmark event for our Dallas station," said Una Vez Mas CEO Terry Crosby. "Satellite service in Dallas accounts for about one quarter of Hispanic television households, and this should be an important boost to coverage."

About Azteca America

Azteca America is the fastest-growing Hispanic network in the U.S. The network is a wholly owned subsidiary of TV Azteca S.A. de C.V., one of the two largest producers of Spanish-language television content in the world. Azteca America currently has presence in 48 Hispanic markets, including: Los Angeles, New York, Miami, Houston, Chicago, Dallas, San Francisco-Oakland-San Jose, San Antonio, Phoenix, Brownsville-McAllen, Albuquerque, San Diego, Sacramento-Stockton-Modesto, El Paso, Fresno-Visalia, Denver, Philadelphia, Washington DC, Orlando, Tampa, Austin, Tucson, Corpus Christi, Atlanta, Las Vegas, Hartford, Monterey-Salinas, Bakersfield, Portland, West Palm Beach-Ft. Pierce, Salt Lake City, Laredo, Colorado Springs, Odessa, Santa Barbara, Lubbock, Amarillo, Palm Springs, Naples- Ft. Myers, Yakima, Wichita, Oklahoma City, Reno, Boise, Omaha, Victoria, Chattanooga and Charleston.

Visit: http://www.aztecaamerica.com/

About Una Vez Mas

Founded in 2002 and headquartered in Dallas, Una Vez Mas is Azteca America's largest affiliate group currently with stations in Albuquerque (KQDF 25), Austin (KADF 20), Amarillo (KTXD 43), Corpus Christi (KYDF 64), Dallas (KODF 26), McAllen-Brownsville (KNDF 57-KBDF 64), Las Vegas (KHDF 19), Phoenix (KPDF 41), San Antonio (KVDF 31), Santa Barbara (KZDF 8), Tampa (WXAX 26) and Tucson (KUDF 14). The company's current station line-up delivers over 20% of the total U.S. Hispanic buying power.

Visit: http://www.uvmtv.net/

Source: Azteca America

CONTACT: Media, Daniel McCosh, Azteca America, +011-52-55-1720-0059, or
dmccosh@aztecaamerica.com; or Nora Crosby, Una Vez Mas, +1-214-754-7008,
ext. 203, or noracrosby@uvmtv.com

Web site: http://www.tvazteca.com.mx/
http://www.uvmtv.net/

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