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Friday, May 19, 2006

New Artist MAYDAY! Takes Over YouTube.com With Two Million Views in One Day

New Artist MAYDAY! Takes Over YouTube.com With Two Million Views in One Day

MIAMI, May 19 /PRNewswire/ -- New artists MAYDAY! are making history with their new breakout video for the hit single "Groundhog Day" featuring Cee-Lo and DJ Craze. With two million plus views within 24 hours on the popular website YouTube.com, "Groundhog Day" landed the #1 slot for the most viewed video of the month.

"This is clearly a historic moment for new music marketing," said Gregory Frankel, president and Chief Executive of MAYDAY!'s label SouthBeat Records. "For the first time, outlets like YouTube.com provide a space for emerging artists to market their music directly to consumers, and our strategic partnerships with online properties and the label and management's email databases allowed us to get the word out."

Groundhog Day was also the #64 most viewed video of all time in one day on YouTube.com.

Plex and Bernbiz, who make up MAYDAY!, have shared the stage with The Roots, Method Man, Red Man, Mos Def and too many others to name. On May 30th, MayDay! will begin the 45-Day Storm Tour, performing around the country with Aceyalone, Ugly Duckling, The Procussions, Wrekonize and Diverse. MAYDAY!'s highly-anticipated self-titled album is scheduled for release in August through SouthBeat Records.

About YouTube.com: YouTube.com is a place for people to engage in new ways with video by sharing, commenting on, and viewing videos. YouTube originally started as a personal video sharing service, and has grown into an entertainment destination with people watching more than 40 million videos on the site daily.

Source: SouthBeat Records

CONTACT: Miatta David of MVD Inc, +1-212-244-5436, Miatta@mvdinc.us

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