Comcast Washington Metro/VA Region and the Washington Humane Society Team Up to Help Find Homes for DC Shelter Animals

Comcast Washington Metro/VA Region and the Washington Humane Society Team Up to Help Find Homes for DC Shelter Animals

Comcast Launches Adopt-A-Pet On Demand for Local Cable Subscribers

WASHINGTON, March 28 /PRNewswire/ -- Comcast digital cable subscribers throughout the Washington Metro and Northern Virginia area can now view animals available for adoption at the DC Shelter On Demand. Comcast has teamed up with the Washington Humane Society (WHS) to create Adopt-A-Pet On Demand. Profiles and pictures of dogs and cats in need of a new home are located in the "Our Town" section of Comcast's On Demand library. Viewers can access the profiles at any time and navigate the library with their digital cable remote control.

Comcast recently announced a year-round partnership with the Washington Humane Society and will donate nearly $100,000 of production resources and airtime to promote the work of WHS. In addition to the Adopt-A-Pet On Demand feature, Comcast will produce a series of 5-minute reports to air on CNN Headline News Comcast Local Edition and provide airtime to run four 30-second adoption public service announcements across Comcast's cable network.

ON DEMAND allows Comcast Digital Cable customers to watch programs according to their own schedule. Customers can select from more than 4,000 program choices including children's shows, movies, sports and other favorites at any hour of the day or night. Shows can be paused, rewound and fast- forwarded using the customer's existing remote control, and stored for up to 24 hours for repeat viewing. In 2005, Comcast customers nationwide viewed more than 1.33 billion On Demand programs.

ABOUT COMCAST:

Headquartered in Philadelphia, Comcast Cable is a division of Comcast Corporation, the nation's leading provider of cable, entertainment and communications products and services. With 21.4 million cable customers, 8.1 million high-speed Internet customers and 1.2 million voice customers, Comcast is principally involved in the development, management and operation of broadband cable networks and in the delivery of programming content.

Comcast's Eastern Division currently serves more than 5.6 million customers along the New York to DC corridor, including New Jersey, Pennsylvania, Delaware, Maryland, Washington, DC, and Virginia, along with parts of California and Texas. The Eastern Division also founded and manages CN8, The Comcast Network, one of the nation's largest and most honored regional 24-hour diversified television networks, seen by more than seven million homes on the East Coast. The division is based in Oaks, Pennsylvania.

ABOUT WASHINGTON HUMANE SOCIETY:

The Washington Humane Society works to prevent cruelty to animals by enforcing animal protection laws, offering humane education classes in D.C. schools, and providing shelter to homeless and abused animals of all sorts. Each year, the Washington Humane Society cares for nearly 11,000 animals and responds to 19,190 calls for help.

Source: Comcast

CONTACT: Lisa Altman, Comcast Spokesperson, +1-301-294-7682

Web site: http://www.comcast.com/

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