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Wednesday, February 08, 2006

DIC Entertainment and Warren Buffett Partner to Create Direct-to-DVD Series 'The Secret Millionaire's Club'

DIC Entertainment and Warren Buffett Partner to Create Direct-to-DVD Series 'The Secret Millionaire's Club'

The Animated Series to Promote Financial Literacy to Kids

BURBANK, Calif., Feb. 8 /PRNewswire/ -- DIC Entertainment (DIC) and legendary investor, Warren Buffett, have joined forces to create an all-new, direct-to-DVD animated series, "The Secret Millionaire's Club," which will promote financial literacy to kids. The announcement was made today by Andy Heyward, Chairman & CEO, DIC Entertainment.

(Photo: http://www.newscom.com/cgi-bin/prnh/20060208/LAW038)

"The Secret Millionaire's Club," currently in production, will consist of 13 titles with the first two titles scheduled for release in Fall 2006. The series, featuring the words, voice and likeness of Mr. Buffett, will focus on financial lessons utilizing kid-relatable characters and real world situations, as well as entertaining adventures. "The Secret Millionaire's Club," will be released by a major home entertainment distributor and will be available for worldwide distribution.

"We are thrilled to work with Mr. Buffett to develop a series that will teach financial literacy to kids through simplified concepts and exceptional storytelling," comments Heyward. "We could not have asked for a more inspirational partner to create an equally inspirational and entertaining DVD series."

ABOUT "SECRET MILLIONAIRE'S CLUB":

An unscrupulous developer buying up properties in Omaha is foreclosing on the rundown local Youth Center. Its last four members are cleaning out the attic when they find a box of old sports memorabilia-including, among other rare and valuable items. They put everything up for bid on an online auction service -- and make millions! After they pay off the mortgage on the center, the "secret millionaires" ask local celebrity Warren Buffett for advice on how to invest the money.

With Warren's help, the four kids meet secretly to decide what local companies and businesses to invest in. Each week, Warren guides them to discovering new aspects of his investment philosophy, by using the Socratic Method to help them put his rules into practice, and helps them learn sound financial management skills -- like avoiding debt!

At the same time, the kids become involved in adventures as they deal with dishonest owners, corrupt accountants, security guards, corporate raiders, crooked politicians, and, of course, the unscrupulous developer.

About DIC Entertainment:

DIC Entertainment, a fully-integrated global brand management company, is dedicated to creating, developing, producing, distributing, marketing and merchandising family-based intellectual properties. DIC has distinguished itself by building one of the largest libraries of western-style animation with approximately 2,800 half-hours of renowned programming, including Trollz(TM), Inspector Gadget(TM), Strawberry Shortcake(TM), Sabrina(TM), Madeline(TM), Liberty's Kids(TM), Where On Earth Is Carmen Sandiego?(TM), Sonic The Hedgehog(TM), Super Mario Bros(TM) and Care Bears(TM). In 2003, the company launched the DIC Kid's Network, a unique syndicated programming block designed to meet core FCC requirements and the only network for kids that reaches effectively 98% of U.S. households on over 300 stations. As a pre-eminent supplier of kid's programming worldwide, DIC has developed strategic partnerships with key domestic and international broadcast partners throughout North America, Europe, Asia, Latin America, Africa and Australia. DIC is headquartered in Burbank, California with international offices in Paris, London and Cologne.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20060208/LAW038
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: DIC Entertainment

CONTACT: Michelle Orsi of Three.Sixty Communications, +1-310-372-2309,
michelle@360-comm.com, for DIC Entertainment

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