Product Launch Jan. 18 in Canton: Mobile Box Office(TM) Lets Consumers Use Mobile Phones as Ticket for Movies

Product Launch Jan. 18 in Canton: Mobile Box Office(TM) Lets Consumers Use Mobile Phones as Ticket for Movies

WHAT: Product launch and demonstration of MobilRelay's(TM) patented service called Mobile Box Office(TM) which allows consumers to use mobile phones to browse and purchase tickets, bypass ticket lines and gain immediate entry to the show.

WHEN: January 18, 2006
11:30 a.m. - Noon Light lunch
Noon - 12:30 p.m. Presentation

WHERE: Emagine Canton (Behind Guitar Center just east of I-275)
39535 Ford Road
Canton, MI 48187
(734) 721-3456

WHO: MobilRelay(TM) executives, managing partner of Emagine Entertainment and Detroit advertising veteran, Gary Topolewski.

BACKGROUND:

* Mobile Box Office(TM) is the first service of its kind in the U.S. to allow consumers to use their web-enabled mobile phones to browse, buy and gain entry into events.

* A bar-coded ticket is sent to Mobile Box Office(TM) customers' phones, and the phone is scanned at the theater for entry to movies.

* Web-enabled phones will be provided to news media at the event for demonstration purposes.

* Detroit advertising veteran Gary Topolewski has developed an in-theater marketing campaign for Mobile Box Office(TM).

* MobilRelay(TM) is a Michigan company that has developed the process of sending bar-coded messages to mobile phones. MobilRelay(TM) has a patent pending on the process.

Media should R.S.V.P. to the event by calling +1-734-779-1683, or by email at rsvp@mbo.com

CONTACT: Jeff Gatt of MobilRelay, +1-734-779-1683

PRNewswire -- Jan. 16

Source: MobilRelay

Web site: http://www.mobilrelay.com/

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