MobiTV2 Available Now on Sprint and Cingular

MobiTV2 Available Now on Sprint and Cingular

Advanced User Interface, Increased Frame Rate and More

INTERNATIONAL CES, LAS VEGAS, Jan. 4 /PRNewswire/ -- MobiTV, Inc. the global leader in live television and digital music services for mobile devices, today introduced the next generation of mobile television with the consumer availability of MobiTV2, the latest way to access and enjoy live television, made-for-mobile and digital radio content on mobile handsets. The enhanced service is now available on select handsets from Sprint and Cingular.

The MobiTV2 service features an enhanced user experience, offering an intuitive and immersive user interface, a 'home-like' programming guide that offers two hours of show information, and improved audio and video quality, offering consumers a new way to discover and watch television on their phones. Just like the programming guide on a home cable or satellite system, consumers can now surf through the channel line up to view what programs are available and what is coming up before selecting the program. Consumers can access programming from more than 28 top news, sports, and entertainment channels on the MobiTV(R) Service including CNBC, Fox Sports, ESPN, Discovery and TLC.

"You cannot beat the look and feel of MobiTV2 with its advanced functionality and ease of use. It's like nothing the mobile television industry has seen before," said Paul Scanlan, COO and co-founder, MobiTV. "MobiTV2 offers consumers a user interface that's identical to that of their home cable or satellite channel guide, bringing a familiar user experience to the palm of your hand!"

MobiTV continues to dominate the mobile television market, offering both live and made-for-mobile content from over 35 content providers on three continents. The service has attracted more than 500,000 subscribers and works with over 60 different mobile handsets, across multiple wireless network technologies -- including WiFi enabled technologies.

About MobiTV

MobiTV, Inc. (formerly known as Idetic, Inc.) is the first global television and digital radio service provider for the more than 2 billion mobile phone users worldwide. The MobiTV(R) service is available in the US through Sprint, Cingular, Alltel and several regional carriers; in the United Kingdom through 3 and Orange UK; and is now available to Canadian customers through Bell Canada, Rogers and TELUS Mobility. The Emmy(R) Award winning service now reaches more than half a million subscribers and offers many popular TV channels from content providers such as MSNBC, ABC News Now, CNN, Fox News, Fox Sports, ESPN 3GTV, NBC Mobile, CNBC, CSPAN, The Discovery Channel, TLC, The Weather Channel and others that deliver cartoons, music videos and comedy. MobiTV also has a full line up of geographically specific channels. Founded in 1999, MobiTV is a privately-held company headquartered in Emeryville, CA. For more information on the company, its products or technology, please visit www.mobitv.com.

NOTE: MobiTV, the MobiTV logo, MobiRadio, and the MobiRadio logo are trademarks, service marks, and/or registered trademarks of MobiTV, Inc. in the United States and in other countries. All other trademarks, service marks, and product names used herein are the property of their respective owners.

Source: MobiTV, Inc.

CONTACT: Jason Taylor of MobiTV, Inc., +1-650-346-5643, or
jtaylor@mobitv.com; or Erika Shaffer of SutherlandGold Group,
+1-415-934-9600 ext 309, or erika@sutherlandgold.com, for MobiTV, Inc.

Web site: http://www.mobitv.com/

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