Urban Television Network Corporation, (URBT), Releases Business Update and 2006 Outlook

Urban Television Network Corporation, (URBT), Releases Business Update and 2006 Outlook

CEO Reports Update of Company's Strategic Direction, Revenue Model, Programming and Nielsen Media Research Agreement

DALLAS, Dec. 15 /PRNewswire-FirstCall/ -- The following was released today by Urban Television Network Corporation (BULLETIN BOARD: URBT) :

Dear Fellow Shareholders,

Previously I communicated to you regarding my first 90 days as your CEO. It is now December 15, 2005. The extreme makeover is in its final changes. I anticipate that during the first half of next year we will announce the last of the major changes. As I mentioned previously, our business model is intended to build assets and revenue from areas that directly and positively impact the future prospects of our target viewers and customers. We have taken a giant step forward with our acquisition of $4.6 million in energy assets, which we plan to leverage into operating capital and programming production and acquisition opportunities.

We will continue to seek out opportunities that build our base of assets and revenue and thus improve our balance sheet and business prospects.

Our viewers are African Americans and English speaking Hispanics, the emerging majority, and continue to be the focus of all of our efforts. The commonality between English speaking Hispanics, the general market and the trend-leading African Americans represents the sweet spot for targeting our programming and brand positioning.

As you know our planned customers are Fortune 500 corporations. Their reception to our value propositions has been positive.

We are particularly excited about the inroads we have made on our areas of focus:

1) Assets/Revenue -- We were successful in adding $4.6 million in assets
to our balance sheet. We will continue to pursue opportunities that
increase the value of our company and increase its chances for
success. We are very excited about the progress we have made with
several major corporations and their representatives. We anticipate
that during the first calendar quarter of 2006. We will formalize
verbal commitments we have received and announce them to you. We will
also be exploring acquisition and merger opportunities to increase our
assets and revenues.
2) Measurable Distribution -- Full Power stations continue to be our new
focus. We continue discussions with several independent full power
stations and several large station groups to increase our affiliate
base. We expect these discussions to develop into distribution and
syndication agreements. In fact as announced previously we have
recently added several new distribution affiliates.
3) Nielsen Media Research -- We have completed our negotiations with
Nielsen Media Research regarding partnering with us in measuring urban
viewers, the emerging majority. We have signed the agreement and we
are delighted to have this major accomplishment behind us. Please look
for an announcement early next year formally announcing this agreement
and details on what this means for our company.
4) Programming -- We are very excited about our new programming strategy.
We have just completed working with the University of North Texas,
School of Business using our company as a case study for marketing and
planning new interactive programming. We are continuing our plans to
officially launch the network along with several signature original
shows in the first half of 2006. We are also in discussions with
Paramount, FOX and others for high profile syndicated programs.

We believe that if we focus on the fundamentals as noted above we will begin to generate the revenue numbers and ratios that make us firmly believe the market will recognize our company as the leader in the urban TV marketplace.

What is Urban?

Urban is a lifestyle that follows the trends set by African Americans who strongly influence fashion, music, language and general market buying habits. It is a diversity of cultures, the majority of which are married with large families. They watch more TV than the national average and are very responsive to marketing messages.

What is Urban America?

Predominately African Americans and Hispanics, it also includes Asians, Multi-Cultural and other Americans. Urban America is the future new majority.

Why target Urban America?
Buying Power is well in excess of $1 trillion and growing rapidly

Why do you believe that Fortune 500 companies will buy your advertising?
Planned Nielsen rated programming
Our uplifting programming reflects the true diversity of life in America
One stop shopping for their minority dollars
We are certified by the National Minority Supplier Development Council

What are the long term plans for Urban Television Network Corporation?

URBT's business model of combining Nielsen ratings (supplemented with interactive feedback from viewers) with urban programming and Fortune 500 companies is not difficult to understand. Performance, meaning revenue growth and profits, are at the core of our long-term efforts. URBT has a relatively large shareholder base. This shareholder base is predominately retail, made up largely of individual investors versus institutional investors such as pension funds, mutual funds and insurance companies. Institutional investors typically buy and hold larger numbers of shares for longer periods of time than retail investors, which have a higher ratio of traders. It is important that over the long term we appeal to these institutional investors.

Performance and recognition by industry analysts will help to build institutional investment recognition. However, institutional investors are not permitted by their own mandates and investment charters to invest in over the counter stocks. Accordingly, it is important that we move to a national exchange where institutional investors will be permitted to purchase the Company's stock and build large positions as a part of their overall portfolio. URBT is planning to move toward a national exchange listing. In addition to planning for revenue and asset value growth, we plan to update the company's regulatory filings, accounting footnotes and corporate governance procedures to assure they meet or exceed the increased administrative requirements of a national exchange. Our planned goal is to obtain a national exchange listing in the 2006 calendar year.

Management and Employee Commitment

On behalf of management and everyone working here at URBT, I sincerely thank all of our shareholders for their patience and support. We are passionate here at URBT about our business model and the results we believe we can derive from it. We are urban market enthusiasts and are genuinely excited about our business prospects. We recognize that many shareholders have believed in us and have been frustrated by the stock price. We thank you even more for persevering through the frustration. We are all working hard here at URBT and are committed to building a recognized urban market leader that is recognized by both of our market sectors, viewers and Fortune 500 companies along with the financial marketplace. We have made substantial progress positioning ourselves for the opportunities that are before us. The path is not always easy, but we do sincerely believe shareholders will not regret their resolve and perseverance.

We wish you and your families a Very Merry Christmas and a Prosperous New Year.

Thank You,
Jacob Miles
CEO & Chairman and the Management and Directors of
Urban Television Network Corp.

CONTACT: Urban Television Network Corporation, +1-817-303-7449, or fax, +1-817-459-2942

Source: Urban Television Network Corporation

CONTACT: Urban Television Network Corporation, +1-817-303-7449, or fax,
+1-817-459-2942

Web site: http://uatvn.com/

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