Atlantic Broadband and Synacor Team to Deliver a New Customized Internet Portal With Premium Services

Atlantic Broadband and Synacor Team to Deliver a New Customized Internet Portal With Premium Services

Atlantic Broadband Joins With 14 Other Leading Cable Operators to Offer Top Educational and Entertainment Online Services

QUINCY, Mass. and BUFFALO, N.Y., May 16 /PRNewswire/ -- Atlantic Broadband, a leading digital video and High Speed Internet provider, will introduce a more powerful broadband Internet experience with the launch of a new fully featured portal for all Atlantic Broadband High-Speed Internet(TM) customers and premium VIP Internet(TM) service.

Atlantic Broadband tapped Synacor, a leading private-label provider of essential online services and content, in a multi-year alliance for its new Internet platform and robust tier of premium content. The alliance combines the unique advantages of one of the industry's leading private-label Internet portal pioneers in North America with one of the country's up-and-coming video and high-speed Internet providers.

The alliance will give Atlantic Broadband customers high-speed Internet access bundled with a combination of customized products and services optimized for broadband. This enhanced service will include a powerful customized browsing environment; personalized home page; enhanced e-mail; greater Spam control, enhanced security and parental controls; premium pop-up blocking; and online music and game services. The portal can be customized to ensure that it best meets each Atlantic Broadband customer's needs and interests.

The new portal, or start page, is designed to provide customers with easy access to Google search as well as customizable content such as news, sports, entertainment, weather and e-mail -- all from one convenient location.

"With increasingly sophisticated competition in the broadband market, selling on speed and price alone is no longer enough. Customers want to tailor their Internet experience to their personal lifestyles and interests," said Chris Daly, Chief Marketing Officer for Atlantic Broadband. "Synacor's platform allows us to create a powerfully branded Atlantic Broadband experience that uniquely belongs to each customer, while providing a diverse mix of free and revenue-producing content, a very customer-friendly interface and full back office support."

Customers subscribing to the new Atlantic Broadband VIP Internet service will be offered the highest speed available coupled with exclusive subscription-only online content from companies like AmericanGreetings.com, Clever Island, Encyclopaedia Britannica, MLB.com, Shockwave.com GameBlast and weather.com(R) -- the website of The Weather Channel, as well as CNN video featuring top stories of the day.

"Atlantic Broadband's leadership recognizes the role of strong brands and great services in the delivery of a compelling broadband experience," said Ron Frankel, Synacor President and Chief Executive Officer. "Our alliance with Atlantic Broadband, like our relationship with 14 other major cable operators in the United States, speaks to our key objective to extend and deepen the relationship with consumers by delivering highly valued services and significant personalization."

Daly noted that Atlantic Broadband will continue to enhance its portal in the months ahead by collaborating with Synacor in the development of compelling customer-focused online services with additional features and functionality.

About Synacor

Synacor develops portals that enable Internet Service Providers (ISP) to easily bundle a wide variety of free and subscription-only, value-added services into their platform. Synacor has integrated with over 30 online content and service providers, to offer a highly valued bundle to consumers. The company has developed the most extensive catalog of subscription services available from one source today. Their private-label technology platform reinforces the brand of the ISP, allowing them to easily bundle, provision, support, and bill for multiple services offered as part of a single rate code. Today, the company's portal and bundled services are available to over 12 million online subscribers. For more information visit www.synacor.com.

About Atlantic Broadband

Atlantic Broadband, a top 20 U.S. cable operator, completed a $765 million purchase of cable systems from Charter Communications in March 2004. It is a privately held company with headquarters in Quincy, Massachusetts. The company has over 500 employees and 250,000 customers located in three operating regions: central Pennsylvania, Miami Beach and Maryland/Delaware. Additional information is available at www.atlanticbb.com.

For more information, contact:

For Atlantic Broadband
Donna Garofano or Doug Curran
617.786.8800 781-862-0034
dgarofano@atlanticbb.comdoug.curran@rcn.com

or

For Synacor
Lisa Ruiz
Bob Gold & Associates
310.320.2010
lisa@bobgoldpr.com

Source: Synacor

CONTACT: Donna Garofano, +1-617-786-8800, dgarofano@atlanticbb.com; or
Doug Curran, +1-781-862-0034, doug.curran@rcn.com, both for Atlantic
Broadband; or Lisa Ruiz of Bob Gold & Associates, +1-310-320-2010,
lisa@bobgoldpr.com, for Synacor

Web site: http://www.synacor.com/
http://www.atlanticbb.com/

-------
Profile: intent