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Monday, May 16, 2005

Century 21(R) System Sponsors Spanish Language Television Segment to Educate Hispanics on Homeownership

Century 21(R) System Sponsors Spanish Language Television Segment to Educate Hispanics on Homeownership

~'Camino a Casa con CENTURY 21(R), Segment Airs on Telemundo's De Mananita ~

PARSIPPANY, N.J., May 16 /PRNewswire/ -- Century 21 Real Estate LLC has extended its commitment to serving Hispanic consumers with the exclusive sponsorship of "Camino a Casa con CENTURY 21" ("The Road Home with CENTURY 21"), an educational real estate and home-related segment on the Telemundo television network's popular early morning show, De Mananita.

The 12-segment educational series will air on De Mananita on Tuesday and Thursday mornings from May 17 through June 23. Program topics include the importance and attainability of homeownership, preparing to buy a home, financing options, making an offer, home inspection, maintaining the home, preparing a home for sale and career opportunities as a real estate professional.

"Now in its third year, our 'Camino a Casa con CENTURY 21' series has evolved to not only help guide viewers through the home buying process, but it also helps those who may have already achieved homeownership maintain their home for personal enjoyment or for future sale," said Thomas Kunz, president and CEO, Century 21 Real Estate LLC.

The segments use a question and answer format with De Mananita hosts and Lucy Quinones, broker/manager of CENTURY 21 Birchwood International, in North Fort Meyers, Fla. Fluent in Spanish and English, Quinones has serviced the real estate needs of consumers in Florida's Lee, Collier and Charlotte counties for nearly a decade. Quinones also sits on the Board of Directors for the Southwest Florida Hispanic Chamber of Commerce.

"While educating members of the Hispanic community about homeownership is the primary goal of 'Camino a Casa con CENTURY 21', another great benefit of programming like this is providing the viewer with the confidence to make an informed decision about one of the most significant transactions a person will conduct in his or her lifetime," said Quinones.

In addition to the two weekly segments on De Mananita, consumers can also find information and resources related to buying, selling and owning a home on http://www.century21espanol.com/, the CENTURY 21 System's award-winning Spanish-language Web site. The site allows visitors to customize their online experience with My Century 21, which allows users to review and save property descriptions and contact information for Spanish-speaking sales professionals.

Century 21 Real Estate LLC (http://www.century21.com/) is the franchisor of the world's largest residential real estate sales organization, providing comprehensive training, management, administrative and marketing support for the CENTURY 21 System. The System is comprised of more than 7,200 independently owned and operated franchised broker offices in 36 countries and territories worldwide. Century 21 Real Estate LLC is a subsidiary of Cendant Corporation (NYSE:CD). For more information on Cendant's Real Estate Services Division as well as expert commentary on emerging trends in the real estate industry, visit the Cendant Media Resource Center at http://www.cendant.com/media.

CENTURY 21(R) is a registered trademark licensed to Century 21 Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each CENTURY 21 Office is Independently Owned and Operated.

Source: Century 21 Real Estate LLC

CONTACT: Corey Thomas of Century 21 Real Estate LLC, +1-973-496-7575,
Corey.Thomas@Century21.com

Web site: http://www.century21.com/
http://www.cendant.com/media
http://www.century21espanol.com/

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