blinkx.TV Signs Content Deal With TotalVid

blinkx.TV Signs Content Deal With TotalVid

blinkx Broadens User Base, Links to TotalVid's Massive Travel and Action Sports Video Library

SAN FRANCISCO, May 16 /PRNewswire/ -- blinkx, the smartest thing on your computer and on the web, today announced an agreement with TotalVid (www.totalvid.com), to help its users find what many want but cannot obtain through traditional television distribution channels such as TV, video rental stores and DVD retailers: instant access to over 1000, high-quality, low-priced video downloads. Under the agreement, blinkx.tv will index thousands of clips of this difficult to find footage so it can be easily searched directly from a browser.

With the rise in popularity of anime, extreme sports like white water rafting and skateboarding, as well as other eclectic genres, blinkx.tv users will now be able to search blinkx.tv for video footage pertaining to their specific interests. TotalVid maintains the world's largest library of full-length video downloads for hard to find, non-mainstream content such as action sports, travel, motorsports, and anime. With blinkx.tv enabled search, users will now enjoy easy access to that library right from their desktop and browser. Searching on topics as diverse as the latest moves in the snowboarding world, to self-taught jujitsu and even the most recent and sought after anime releases from Japan, blinkx.tv users will be able to link directly to appropriate points from the relevant clips, as well as the TotalVid website itself. There, users can download the entire video to their PC either on a trial or permanent basis.

"While action-packed content is popular on regular media channels today, people will always crave the most exciting footage of daring stunts and sports-the thrilling, the outrageous or just things that no one else they know has seen before. TotalVid connects exceptional video footage with those who are looking for it," said Karl Quist, General Manager of TotalVid. "Together with blinkx.tv's unique technology, which listens to, understands and automatically transcribes our content, we are further ensuring that those out there who enjoy the extreme and the exciting find exactly what they are searching for quickly and efficiently."

"We are delighted to announce blinkx's partnership with TotalVid, whose video products make it possible for blinkx.tv to further broaden blinkx's appeal by not only covering mainstream content, but also by burgeoning out and catering to users with tastes that go beyond the everyday," said Jon Gregg, Vice President of Business Development for blinkx.

How To blinkx

blinkx thinks while it links. Because blinkx is not constrained by the limits of keyword-based technologies, it is able to extract the main ideas contained within any document and thus derive its meaning. blinkx uses patented Context Clustering Technology (CCT) technology to overcome the shortcomings of keyword technologies and to truly understand the ideas and context behind the words. blinkx applies its unique CCT ability to make the search experience faster, more accurate and more relevant. Approaches to searching through information using simple keyword query mechanisms fail because they do not provide enough context. In such cases users are overwhelmed by hundreds or thousands results, all of which match the query, but many that represent the different contexts within which the query term or terms can appear in. blinkx CCT is unique because it helps a user provide the context that is crucial to making keyword searching or organization - it does not second-guess a user's needs, but seamlessly provides the automated guidance required to enrich the overall experience.

About blinkx

blinkx, the smartest thing on your computer and on the Web, is changing the way that people think about search. Only blinkx can harness the desktop, Web and TV -- unifying content with a one stop search tool. Available to users on the Web at www.blinkx.com and www.blinkx.tv, as well as free to download, blinkx automatically and intelligently links to content anywhere and in any format, on the Web, on the desktop and even on TV. blinkx's conceptual toolbar means users are no longer limited to keyword search; instead, blinkx assesses all the information that the user is actively viewing, and automatically recommends and retrieves relevant content, from local, Web and TV searches, based on context. In addition, www.blinkx.tv makes thousands of hours of TV content fully searchable and available on demand for the first time. blinkx is a privately-held company based in San Francisco and London. More information is available at www.blinkx.com.

Source: blinkx

CONTACT: Julia Blystone of OutCast Communications, +1-415-392-8282, or
julia@outcastpr.com, for blinkx

Web site: http://www.totalvid.com/

Web site: http://www.blinkx.com/

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