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Thursday, February 24, 2005

The Sallie Mae Fund to Air 'Paying For College and What You Should Know' on ABC-27 Tonight and Feb. 27

The Sallie Mae Fund to Air 'Paying For College and What You Should Know' on ABC-27 Tonight and Feb. 27

Free Information Aimed at Increasing Awareness About Financial Aid, College Options

RESTON, Va., Feb. 24 /PRNewswire/ -- "Paying for College and What You Need to Know," a 30-minute public service broadcast designed to provide Pennsylvania students and families with information and resources to help them plan and prepare for college, will air on WHTM-TV (ABC-27) at 7:30 p.m. tonight and at 12 p.m. on Feb. 27.

The Sallie Mae Fund, a charitable organization sponsored by Sallie Mae, produced the spot in response to the lack of financial aid information nationwide. Tonight's broadcast is intended to communicate to Pennsylvanian students and families the importance of continuing education beyond high school and the affordability of higher education through various types of financial aid.

Studies conducted by The Sallie Mae Fund in 2003 and 2004 revealed that knowledge of financial aid is a key predictor in a young adult's decision to attend college. The more families know about financial aid, the higher their chances of securing a college education, according to this research.

"The Sallie Mae Fund's mission is to increase access to higher education for families here in Pennsylvania and across the nation," said Kathleen deLaski, president of The Sallie Mae Fund. "Our research has shown that those most in need of financial aid actually have the least exposure to it -- by helping to address this crucial need we hope that more young adults will have the opportunity to capitalize on a higher education."

For more information about The Sallie Mae Fund, including details on The Fund's scholarship campaigns, and higher-education access initiatives, visit http://www.thesalliemaefund.org/.

The Sallie Mae Fund, a charitable organization sponsored by Sallie Mae, achieves its mission -- to increase access to a postsecondary education for America's children -- by supporting programs and initiatives that help open doors to higher education, prepare families for their investment, and bridge the gap when no one else can.


Source: Sallie Mae Fund

CONTACT: Hugh Rosen of Sallie Mae Fund, +1-703-984-6227, or
hugh.rosen@thesalliemaefund.org

Web site: http://www.thesalliemaefund.org/


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