Pampers(R) Honors the Best Performances by Babies in Film

Pampers(R) Honors the Best Performances by Babies in Film

Parents Can Log On to Pampers.com to Win a Chance to Create Their Own Movie Starring Their Child

CINCINNATI, Feb. 22 /PRNewswire/ -- With the film awards season upon us, Pampers, a trusted name in baby and toddler care, is announcing a twist -- the best performances by babies in film! Selected from family-friendly flicks over the past 25 years, Pampers is honoring the best performances based on the developmental stages these babies and toddlers have brought to life through their memorable performances in film.

Along with honoring the best babies in film, Pampers also is giving parents an opportunity to create an online digital movie of their own little "star." By logging on to www.pampers.com/babystar, parents can enter a sweepstakes for a chance to make their own online digital movie to capture, share and remember the changes that their child has gone through in the various stages of development.

"Pampers not only focuses on the changing needs of babies, but the joy that they bring to our lives," said Tina Maloney, Marketing Director, North America Pampers, Baby and Toddler Care, and mother of three. "The 'My Baby's a Star' sweepstakes on Pampers.com is a great opportunity for parents to celebrate and share their baby's milestones with their loved ones."

Best Babies in Film

From these popular family-friendly films, Pampers has selected memorable performances by babies and toddlers over the last 25 years that spotlight baby and toddler stages of development. The best babies awarded for their performances follow:

* Best Performance by a Swaddler(R) -- baby boy in "Nine Months"*
* Best Performance by a Cruiser(R) -- baby in "Ice Age"*
* Most Memorable First Steps(R) -- Elizabeth in "Baby Boom"*
* Best Performances in the Easy Ups(R) Category -- Nigel and Kyle in
"Cheaper By The Dozen"*
* Best Potty Training Performance in the Feel 'n Learn(R) Category --
Megan in "Mr. Mom"*

Memorable Scenes


"Nine Months": In this adorable scene, new dad Samuel is holding his newborn baby boy close to his chest and comforting him. At this stage of life, babies respond positively to touch and like to be comforted and swaddled, which helps to calm them and give them a sense of security. This cuddling performance earns the newborn baby the "Best Performance by a Swaddler" Award.

"Ice Age": In this animated film, the baby is crawling around his new surroundings while his new friends, Sid the sloth and Manfred the mammoth, look on. The baby, in this heartwarming film, is enjoying the thrill of discovering movement and the freedom associated with it. At this stage, babies are discovering the world around them by crawling and cruising everywhere. This performance earns the baby the "Best Performance by a Cruiser" Award.

"Baby Boom": In this favorite film, toddler Elizabeth gets down from the couch and surprises a guest by walking over to his chair and playing peek-a-boo with his newspaper when he was not expecting to see a baby in the house. In this stage, toddlers are taking their first steps and exploring their surroundings. In this mode of constant exploration and movement, it may be easier for parents to change diapers while their child is standing, since it can be difficult to get busy toddlers to lie down. Through achieving this milestone in learning how to walk, Elizabeth earns the "Most Memorable First Steps" Award.

"Cheaper By The Dozen": In this scene, twins Nigel and Kyle are learning how to pour dog food into their dog's bowl. The twins are practicing this together and making mistakes while doing it. In this stage, it's common for toddlers to practice such things as trying to get dressed or tie their shoes, and to make mistakes while doing it, which is how they learn. In their persistent performances, Nigel and Kyle earn the "Best Performances in the Easy Ups Category" Award.

"Mr. Mom": In this family film, little Megan is learning to use the potty all by herself with the help and encouragement of her dad. At ages two and older, toddlers are becoming empowered to do things on their own with the encouragement of their parents. With this performance, Megan earns the "Best Potty Training Performance in the Feel 'n Learn Category" Award.

"What's really wonderful about these films is how well they capture the essence of who children are and the stages they go through as they develop," says Armin Brott, parenting expert, radio show host, and author of more than six best-selling parenting books including "The New Father" and "A Dad's Guide to the Toddler Years." "And now, through www.pampers.com, parents have a chance to make a movie of their own, filled with special memories of their baby."

"My Baby's a Star" Sweepstakes

Pampers is giving parents around the country an opportunity to make an online digital movie with their baby in the starring role. Parents can log on to www.pampers.com/babystar to enter the "My Baby's a Star" sweepstakes between Feb. 21, 2005 and March 18, 2005. One thousand winners, chosen in a random drawing on or about March 21, 2005, will have the opportunity to create their own online digital movie through the Pampers Web site. The lucky winners will be able to use special software available to them electronically to easily load their child's photos, select music, write text captions and mark special moments in time of their baby's stages of development to create a movie filled with memories to share with their family and friends. Two hundred fifty grand-prize winners will also receive an additional bonus -- a complimentary DVD copy of their movie. The grand prize is valued at $125. For more information, log on to www.pampers.com.

"As parents, we're always proud of our little 'stars,'" says Brott. "And we're delighted whenever we have a chance to show them off a little. The Pampers sweepstakes gives parents an opportunity to create their own feature film that will not only preserve their child's special moments, but they can also share with their family and friends."

Baby Stages of Development -- "Changes with Me"

Pampers, a leader in baby care for more than 40 years, recognizes that babies have unique needs as they grow and develop and has created its "Changes with Me" Baby Stages product line-up of diapers and pants -- a line that is specifically designed for every stage of a baby's development. The line-up includes Pampers Swaddlers, Pampers Cruisers, Pampers First Steps, Pampers Easy Ups and Pampers Feel 'n Learn. The line has answered the call of parents for products purely focused on the developmental stages of babies and toddlers, as shown with the recent launch of Feel 'n Learn Advanced Trainers, which has successfully helped parents and toddlers across the country with the daunting task of potty training.

About Pampers

Pampers(R) is a trademark of Procter & Gamble (NYSE:PG) and the company's largest and first $5 billion global brand. For more than 40 years, Pampers has been helping to improve life for parents, babies and toddlers, and today is the world's top selling diaper brand. Our business is inspired by babies and toddlers, created by Pampers. For more information on any Pampers products, visit www.pampers.com.

About P&G (NYSE:PG)

Two billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers(R), Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Bounty(R), Pringles(R), Folgers(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R), Actonel(R), Olay(R), Clairol Nice 'n Easy(R), Head & Shoulders(R), and Wella(R). The P&G community consists of almost 110,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

*"Nine Months" (C)1995, "Ice Age" (C)2002, "Cheaper By The Dozen" (C)2003 Twentieth Century Fox. All rights reserved.

"Baby Boom" (C) 1987 Metro-Goldwyn-Mayer Studios Inc. All rights reserved. "Mr. Mom" (C) 1983 Metro-Goldwyn-Mayer Studios Inc. All rights reserved.

For more information, contact:
Lisa Hulse Jester, Procter & Gamble Baby Care
Jester.lh@pg.com
(513) 626-1727

Kimberly Cashion, PainePR
kcashion@painepr.com
(949) 809-6730



Source: Procter & Gamble Baby Care

CONTACT: Lisa Hulse Jester of Procter & Gamble Baby Care,
+1-513-626-1727, Jester.lh@pg.com; or Kimberly Cashion of PainePR,
+1-949-809-6730, kcashion@painepr.com

Web site: http://www.pg.com/

Web site: http://www.pampers.com/

Web site: http://www.pampers.com/babystar


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