Workbook License Lets Companies Train Customer Service Agents to Write Great E-Mail at Low Cost

Workbook License Lets Companies Train Customer Service Agents to Write Great E-Mail at Low Cost

SILVER SPRING, Md., Jan. 6 /PRNewswire/ -- Companies inundated by e-mail from customers can use a self-paced workbook to teach their entire staff to write clear and responsive e-mail.

Leslie O'Flahavan and co-author Marilynne Rudick, experienced business writers and trainers, developed the e-mail writing workbook after finding e-mail writers lack basic writing skills. Clear, Correct, Concise E-Mail is available at http://www.writingworkbook.com/

"A customer who receives a sloppy e-mail may wonder whether the company's products and services are also sloppy," says O'Flahavan. "The workbook is designed to remedy these writing deficiencies so that the company's e-mails reflect the high quality of its products and services."

O'Flahavan's company, E-WRITE, offers a low-cost workbook license. The All-You-Can-Train license gives trainers and contact center managers everything they need to teach their staff to write better e-mail:

* Clear, Correct, Concise E-Mail: A Writing Workbook for Customer Service
Agents includes writing guidance and 35 practice exercises based on real
e-mail exchanges.

* The E-Mail Writing Skills Competency Exam tests job applicants' writing
skills, and the skills of agents who have completed the workbook.

* A Train-the-Trainer Teleconference provides training support and
motivation.



Ron Muns, Help Desk Institute founder, calls the workbook "A just-in-time training solution ... You need a copy for all your front-line agents who write e-mail."

Target, Intel, General Mills, George Mason University, The College Board, Atlantic Lottery, and Classmates.com use the Clear, Correct, Concise E-Mail to improve agents' writing skills. The workbook teaches e-mail writers:

* How the right tone makes customers feel valued

* Why correct spelling, punctuation, and word usage are crucial indicators
of quality

* How a clear, simple writing style enables you to connect with customers

* How to write to attract and welcome global customers



The All-You-Can-Train workbook license allows unlimited use of the training materials for a six-month period for a low fixed fee, says O'Flahavan. License Fees -- Workbook: $1000; Exam: $250. License includes Train-the-Trainer teleconference.

Single copies of workbook -- print $34.95; PDF $29.95.

Preview and license information available at http://www.writingworkbook.com/. Tel: 877-481-1869.

CONTACT: Marilynne Rudick of E-WRITE, +1-877-481-1869, or marilynne@WritingWorkbook.com.

Available Topic Expert(s): For information on the listed expert(s), click appropriate link. Marilynne Rudick http://www.profnet.com/ud_public.jsp?userid=504732 Leslie O'Flahavan http://www.profnet.com/ud_public.jsp?userid=504733


Source: E-WRITE

CONTACT: Marilynne Rudick of E-WRITE, +1-877-481-1869, or
marilynne@WritingWorkbook.com

Web site: http://www.ewriteonline.com/
http://www.writingworkbook.com/

NOTE TO EDITORS: O'Flahavan and Rudick available for interviews. Review copies and high-resolution jpeg of authors and cover: contact Marilynne Rudick, +1-877-481-1869, or marilynne@WritingWorkbook.com

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