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Thursday, January 06, 2005

Jabra(R) Builds on Award-Winning Bluetooth Headset

Jabra(R) Builds on Award-Winning Bluetooth Headset

Jabra BT250v Enhances Best-Seller

CHICAGO, Jan. 6 /PRNewswire/ -- Jabra, the leading brand of hands-free communication products for the mobile consumer market, announces the launch of the Jabra BT250v, the latest evolution of the Jabra BT250 -- a recipient of the CES Innovation Award 2004 and the iF Product Design award 2005. The Jabra BT250v builds on the success of Jabra's bestselling headsets the BT200 and BT250, with the addition of a unique call alert feature and a great new look to suit an even broader range of consumers.

The Jabra BT250v has a call alert feature that silently vibrates to inform users that they are receiving an incoming call. The vibrate function is automatically enabled when customers first switch on their Jabra BT250v and can be easily disengaged by holding the volume down button. In addition, the Jabra BT250v comes in a distinctive new black color making it suitable for even the most fashion conscious user as it easily compliments any mobile phone.

Designed for simple, all day hands-free use with any Bluetooth mobile phone, the Jabra BT250v shares the same behind-the-ear wearing style as the Jabra BT250, combining comfort, style and performance. The Jabra BT250v gives customers the freedom to use their mobile phone up to 30 feet away. The BT250v delivers up to 7 hours of talk time and up to 200 hours of standby time. Its soft elastomer body weighs only 3/4 oz. and its sound-absorbing material reduces distortions resulting in crisp sound quality. The headset features Jabra MiniGels(TM) that channel sound directly into the ear for superior clarity and reception.

The Jabra BT250v in summary:

* Vibrate alert for incoming calls
* Up to 7 hours talk time, up to 200 hours of stand-by time
* Comfortable and practical behind-the-ear design
* Appeals to busy users where performance is vital
* Weighs just 3/4 oz.
* Superior clarity and reception using Jabra MiniGels(TM)
* 'One touch' button for ease of use
* Voice dial compatible

Pricing and availability


The Jabra BT250v will be available in Q1 2005 in North America at select retail outlets with a suggested retail price of $99.

About Jabra

Jabra is a leading consumer brand of innovative hands-free mobile communication products including corded and wireless Bluetooth headsets and mobile accessories. The innovation, design and freedom provided by Jabra products enable users to use mobile communication freely and naturally. The wide range of Jabra products is available at major retailers worldwide. Jabra is a brand of GN Mobile, a business unit within GN Store Nord based in Copenhagen, Denmark. GN Mobile contains both the Jabra brand of products and GN's original equipment manufacturing (OEM) business. More information can be found on the website at www.jabra.com

About GN Store Nord

GN Store Nord has been helping people connect since 1869. Initially as a telegraph company and now as a global market leader in personal communications providing increased mobility and quality of life for its users. GN develops and manufactures headsets for hands-free communication, hearing instruments and audiologic diagnostics equipment. GN products are marketed globally and the company is traded on the Copenhagen Stock Exchange (Reuters: GN.CO; Bloomberg: GGNDF). For more information visit www.gn.com

Jabra(R) is a registered trademark of GN Netcom. All other trademarks included herein are the property of their respective owners. The Bluetooth(R) word mark and logos are owned by the Bluetooth SIG, Inc. and any use of such marks by GN Netcom is under license.


Source: Jabra

CONTACT: Heidi Adams, Director of Marketing, GN Mobile (GN Netcom Inc.),
+1-760-489-4020, hadams@jabra.com; or Jamey Long, Associate Vice President,
BERKMAN Communications, +1-619-231-9977, cell +1-619-813-2996,
Jamey@berkmanpr.com, for Jabra

Web site: http://www.gn.com/

Web site: http://www.jabra.com/


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