SDC Announces New Standards-Based DRM Solution for Mobile Music at Midem 2005

SDC Announces New Standards-Based DRM Solution for Mobile Music at Midem 2005

Midem 2005, CANNES, France, January 22/PRNewswire/ --

- New Products Will Combine OMA 2 DRM and SDC DRM to Simplify Music
Download and Improve Customer Experience



Secure Digital Container AG (SDC), the leading, fully label-approved
provider of technology for mobile music digital rights management (DRM),
today announced new versions of its DRM Server and Music Client Package
including Music Player. Both new products are fully compliant with the OMA2
open DRM standards from the Open Mobile Alliance (OMA).



The SDC DRM Server version 4.0 and the SDC Music Client are both based on
SDC's patented DRM technology and will offer the ability to access and
migrate files between the established SDC DRM and the emerging OMA 2 DRM
standard on both mobile and desktop devices. The solutions will be available
from early summer 2005.



Customers of SFR France, Vodafone and mmO2's mobile music services
currently use the SDC DRM Client and Server for full-length music download
services. The new products enable consumers to play downloaded music on any
device (PC, Mac, mobile phone or desktop). Once a track is downloaded, there
will be no need to re-download already purchased files ensuring no disruption
to customer experience. Carriers using SDC DRM for full-length music will be
able to migrate smoothly to SDC OMA 2 DRM by updating the new SDC Music
Player containing the OMA2 DRM module.



Speaking from Midem, Michael Bornhäusser CEO, SDC said, "The music
download market in Europe is a fast growing area and we, working alongside
the major labels, are committed to providing a secure service that is of the
highest quality. Our new products provide the ultimate solution for music
downloads, combining the patented and music label-approved SDC DRM technology
with the upcoming mobile Phase 2 DRM standard from the OMA. They also allow
our carrier customers to migrate smoothly without any inconvenience for their
end users, providing interoperability with the PC player, with a fully
fledged functional portfolio including play lists, secure burning and a
skinnable user interface."



The new solution will feature a module that packages both OMA 2 compliant
files and SDC DRM Containers on a single DRM Server. These combined packages
are able to run on both SDC and OMA 2 client implementations without the need
for format changes. Through this new server, extension files can be
distributed to devices with either SDC or OMA 2 DRM clients installed, such
as a Set-top Box or PC with SDC DRM integrated in the SDC Music Player or a
mobile phone with OMA 2 DRM client.



As part of the roll-out, SDC also will offer an equivalent extension to
the SDC Music Client Package to provide a fully OMA 2 DRM compliant Music
Player for Symbian and Java phones as well as the new SDC Desktop Music
Player available for Microsoft Windows, Apple Macintosh and Linux PCs. An SDC
DRM Container and an OMA 2 DRM file will be executed from the same player.
This grants the interoperability of music tracks on both PC and MAC, between
mobile phones and the customer's desktop.



The SDC OMA 2 combined DRM solution will be available for commercial
launch by early summer 2005 for PC and OMA 2 DRM-compliant mobile handsets.



Notes to Editors



The DRM technology, developed by the Swiss based SDC (Secure Digital
Container) AG, was patented in the US and Europe by Rolf Brugger in
1996 and subsequently transferred to SDC AG. SDC Java DRM is the first Java
based DRM solution for mobile phones, PDAs, set-top boxes and PCs that can be
used to protect music, videos, games, pictures and documents. The technology
works without a client installation and is able to run on all devices, which
provide a Java virtual machine.



SDC offers a broad range of functionalities for using content in a
protected fashion, e.g. copying songs between devices belonging to the same
user (multi-device DRM), super-distribution of content, the use of different
authentication systems to identify the customer (multi-authentication DRM).
SDC Java DRM can protect content stored in all major media formats.



About SDC



SDC is a Swiss-based company with a global focus established in 1994 and
is the leading DRM technology provider for mobile music services with
customers like O2, SFR, T-Online and Vodafone D2. It works alongside
leading players in the DRM space to deliver the promise of mobile content
distribution, including Sony BMG, Warner Music, EMI, Universal, AIM, Sun
Microsystems, Siemens Mobile, MusiWave and Digital World Services AG. It is a
member of the Open Mobile Alliance and MPEG 21.



SDC is a privately owned company headquartered in Basle, Switzerland.
www.digicont.com



About Open Mobile Alliance (OMA)



The Open Mobile Alliance (OMA) delivers open standards for the mobile
industry, helping to create interoperable services that work across
countries, operators and mobile terminals and are driven by users' needs. To
expand the mobile market, companies supporting the Open Mobile Alliance will
work to stimulate the fast and wide adoption of a variety of new, enhanced
mobile information, communication and entertainment services. The Open Mobile
Alliance includes all key elements of the wireless value chain, and
contributes to the timely and efficient introduction of services and
applications. For more information, please visit www.openmobilealliance.org.





Source: Secure Digital Container AG (SDC)

Shammi Shah on +44-207-462-8900 sshah@ruderfinn.co.uk. Michael Bornhäusser, CEO, SDC, +41-79-320-6928



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