PlanetOut Inc. Strengthens International Marketing Efforts With VP, International Subscription Services Hire

PlanetOut Inc. Strengthens International Marketing Efforts With VP, International Subscription Services Hire

Company Announces Change in Member Sales and Marketing Management

SAN FRANCISCO, Jan. 21 /PRNewswire-FirstCall/ -- PlanetOut Inc. (NASDAQ:LGBT) today announced the appointment of Eric Wilson to the position of Vice President, International Subscription Services with responsibility for expanding PlanetOut's sales and operations in Europe, Asia and Latin America. Wilson returns to PlanetOut, where he held similar positions from 1999 - 2001 with one of PlanetOut's predecessor companies, PlanetOut Corp., prior to its merger with Online Partners, parent company of flagship brand, Gay.com.

"Eric brings a breadth of experience and leadership in corporate and business development, strategic business planning and global sales and operations back to PlanetOut," said PlanetOut Chairman and CEO Lowell Selvin. "Eric has deep experience and knowledge of our business which will allow him to hit the ground running as we ramp up our global expansion efforts in 2005. We're pleased and excited to welcome Eric back into the fold."

Prior to joining PlanetOut Corp. in August 1999, Wilson was vice president, e-business practice at Sapient Corporation, a leading provider of strategic consulting, creative and systems integration services, where he led staff development and resource planning for all e-business teams in 10 offices worldwide. Wilson was also senior vice president at Studio Archetype, Inc., one of the world's leading design firms, prior to its acquisition by Sapient.

In an unrelated move, the company also announced the resignation of Jeff Titterton, senior vice president, member sales and marketing. Titterton, who is resigning to attend to family matters, will depart the company over a four- month transitional period. Titterton joined PlanetOut in November 2000 along with the acquisition of Kleptomaniac.com, the company's e-commerce website, where he served as marketing director.

"Under Jeff's leadership, PlanetOut's subscription services business has seen dramatic growth, growing from its infancy to more than 118,000 subscribers in the three and a half years he managed the business," Selvin said. "Jeff's passion, dedication and intelligence will be missed. We understand that he feels the need to focus his abundant energy and talent on his family at this time. We hope, like Eric Wilson, that Jeff will find his way back to PlanetOut one day."

The company has launched a search for Titterton's replacement. In conjunction with this transition, the company also announced it has shifted consumer marketing responsibilities to Donna Gibbs, senior vice president of marketing and communications, who joined PlanetOut in July 2004, following 20 years experience with some of the world's best-known brands including Nike, Mattel Toys, Microsoft and Apple Computer.

About PlanetOut Inc.

PlanetOut Inc. is a leading global online media company offering consumer services, news and entertainment to the lesbian, gay, bisexual and transgender (LGBT) community. The company serves its growing base of more than 3.3 million active members worldwide through a comprehensive group of branded businesses featuring diverse chat, news, entertainment, travel, dating, personal finance, career, shopping and community services at Gay.com, PlanetOut.com and Kleptomaniac.com. PlanetOut, based in San Francisco, offers FORTUNE 1000 advertisers access to what it believes to be the most extensive network of gay and lesbian people in the world. Gay.com ranked number one, among all websites measured, for average time spent per visitor in September and October 2004, according to Nielsen//NetRatings' Loyalty Stickiness Report for at-home visitors in the U.S. For more information, please visit www.planetoutinc.com.

Forward Looking Statements

In addition to the historical information contained herein, this press release contains forward-looking statements, including statements regarding PlanetOut's anticipated future growth and financial performance, as well as statements containing the words "believes," "anticipates," "expects," and similar words. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company to differ materially from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include, among others, the Company's limited operating history and variability of operating results; the Company's ability to attract and retain subscribers and advertisers, competition, and our dependence on our technology infrastructure and the Internet. Additional information concerning factors that could affect our future business and financial results is included in the Company's Form S-1 and other public filings with the Securities and Exchange Commission, available at www.sec.gov.


Source: PlanetOut Inc.

CONTACT: Jennifer Woodard, +1-415-834-6354 (Media Relations) or
jennifer.woodard@planetoutinc.com, or John Gallagher, +1-415-834-6340
(Investor Relations) or john.gallagher@planetoutinc.com, both of PlanetOut
Inc.

Web site: http://www.planetout.com/


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