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Monday, December 13, 2004

Ruder Finn/Chicago Adds Mobile Broadband Leader IPWireless To Its Growing Wireless Practice

Ruder Finn/Chicago Adds Mobile Broadband Leader IPWireless To Its Growing Wireless Practice

CHICAGO, Dec. 13 /PRNewswire/ -- Ruder Finn, Inc., a leading global communications, counseling and services agency, today announced the addition of IPWireless, a global leader in the mobile broadband space, to its client roster. The account will be serviced out of the agency's Chicago office.

The account team is led by Ruder Finn Senior Vice President John Howlett, along with Vice President Kristie Heins Fox, who heads the firm's Wireless practice in Chicago and is leading the strategic direction and execution of the program.

"We selected Ruder Finn because of their in-depth knowledge of the global wireless industry, proven ability to secure results and the team's creative thinking," said Madelyn Smith, director of marketing for IPWireless, a developer of UMTS TDD, a standards-based 3G technology that offers broadband speeds (e.g. DSL, cable) with the added benefit of mobility. "We're off to a great start and look forward to a long-term partnership."

Ruder Finn's responsibilities include media and industry analyst relations, as well as thought leadership activities such as speaker and award submissions.

According to Ruder Finn's Howard Solomon, executive vice president, US regional operations, the new account reflects the wireless and telecom expertise Ruder Finn/Chicago has developed over the past three years, working with other leading companies such as Verizon Communications; Infonet; Pronto Networks; AudioCodes and InterDigital Communications.

"IPWireless is a strategic account for us and will enhance our growing wireless and telecom practice," added Solomon.

About IPWireless

IPWireless offers advanced standards-based broadband wireless technology that drastically improves the way people around the world connect and communicate at home, at the office, or on the road. With a full range of commercial network solutions and devices, IPWireless allows operators to offer a spectrum of fixed, portable, or completely mobile wireless services with unmatched economics and broadband performance. IPWireless has quickly established itself as a leader in the market, with commercial deployments in service for more than a year, trials with ten of the top twenty global wireless operators, and strategic partnerships and relationships with industry leading companies. IPWireless is a founding member of the Global UMTS TDD Alliance. For more information, visit the company's Web site at http://www.ipwireless.com/.

About Ruder Finn, Inc.

Ruder Finn is a leading independent communications, counseling and services Agency with more than 55 years experience. The Ruder Finn Group maintains offices in Boston, Chicago, Los Angeles, Minneapolis, New York, San Francisco, Washington D.C., London, Paris, Jerusalem and Tel Aviv. Asia Pacific offices include Beijing, Guangzhou, Hong Kong, Shanghai, Singapore and Sydney. The Agency also works with leading independent affiliates in major markets throughout the U.S., Europe and Latin America. Ruder Finn had been named the #1 Ranking Large Agency for Overall Performance and Client Support by leading PR trade newsletter The Holmes Report and serves the global and local communications needs of more than 250 corporations and nonprofit organizations. For additional information, visit http://www.ruderfinn.com/.

Contact:
Howard Solomon
Ruder Finn/Chicago
312-644-8600
solomonh@ruderfinn.com


Source: Ruder Finn, Inc.

CONTACT: Howard Solomon of Ruder Finn/Chicago, +1-312-644-8600,
solomonh@ruderfinn.com

Web site: http://www.ipwireless.com/
http://www.ruderfinn.com/


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