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Wednesday, May 11, 2016

Ferrara & Company's Creative for New Jersey Lottery Judged Best Lottery TV in North America

Ferrara & Company's Creative for New Jersey Lottery Judged Best Lottery TV in North America

PRINCETON, N.J., May 11, 2016 /PRNewswire/ -- Ferrara & Company, in partnership with Northstar New Jersey and the New Jersey Lottery, was one of the elite five advertising agencies to win the Best TV Award at La Fleur's annual Lottery Symposium. La Fleur's is the premier authority on the worldwide lottery industry. The winning execution was the New Jersey Lottery TV commercial titled "Anthem" :30, which competed against thirty-nine North American lotteries. Winners of the 2016 "Fleurry Awards" were announced at La Fleur's 2016 D.C. Symposium in Washington, D.C.

The winning "Anthem" TV commercial builds on an insight about the strength, attitude and pride of the people of the state. It showcases the amazing history and stories of New Jersey, including Carli Lloyd's worldwide soccer acclamation and Peter Benchley's American classic, Jaws, proving that with the New Jersey Lottery, "Anything can happen in Jersey." Karin Bernkopf, Senior Director of Marketing at Northstar New Jersey, stated that, "I am extremely proud of the work and partnership with Ferrara and Company. We have created a campaign that celebrates our state and captures its spirit." View the commercial: https://www.youtube.com/watch?v=KfiLa2kMhdY

About Ferrara & Company: Ferrara & Company is a full-service agency delivering omni channel communications including: TV, digital, print, in-store and professional marketing services with an unwavering commitment to business success. Ferrara & Company is passionate and relentless in building enormously successful and enduring brands. The agency prides itself on unmatched results and developing a 360 approach to driving client's business success. For more information visit www.ferraracompany.com.

Contact: Chris Havard
Tel: 609-945-8700 x133
Email: chavard@ferraracompany.com
Website: www.ferraracompany.com



SOURCE Ferrara & Company

Ferrara & Company

Web Site: http://www.ferraracompany.com


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