Media Worldwide Announces Deepak Dewoolkar as Chief Creative Officer of Sangeet Marathi
Media Worldwide Announces Deepak Dewoolkar as Chief Creative Officer of Sangeet Marathi
MUMBAI, August 24, 2015 /PRNewswire/ --
After having the Indian audience dance to the tunes of its music channels, Media
Worldwide is all set to treat the Marathi audience with a new music channel - Sangeet
Marathi. The company already holds three popular music channels in its portfolio, Music
India - a popular Hindi music channel, Sangeet Bangla - a channel that treats the audience
to popular Bengali music and Sangeet Bhojpuri that plays hit Bhojpuri music, all of which
enjoy great viewership in the regions they cater to. Sangeet Marathi will be launched in
the initial weeks of September 2015.
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Marathi music lovers can now look forward to a music channel that will play non-stop
Marathi songs. The channel launch comes as a part of the expansion plan of Media Worldwide
for the coming year. Beginning with Sangeet Marathi, the company plans to launch a number
of music channels for the Indian audience.
Considering the diversity India enjoys in terms of viewership, the idea to launch
music channels that treat the audience to music that is specific to their taste and
language preference, Media Worldwide has surely grabbed an opportunity to strike the right
chord with music lovers.
To make an absolute effort to connect with the audiences and bring unmatched
experiences to the table in delivering content that enthralls the audience, Media
Worldwide has roped in Deepak Dewoolkar as the Chief Creative Director of the channel.
Deepak Dewoolkar, who enjoys a large fan base and is a very well known name and face
in the Marathi cinema, has played the lead part in blockbuster Marathi movies like Vaat
Pahte Punvechi, Janmadaata, Pratidav, Navra Majya Muthit Ga, Maza Saubhagya among 70 other
films and in more than 40 Hindi television series like Krishna, Jahan Pe Basera Ho. He has
been a part of Marathi television series like Damini and Lek Ladki Ya Gharchi that broke
the TRP records of the Marathi daily soaps. He has also been a part of few Hindi movies
and prominent Marathi dramas like Lagna and Kaal Chakra. In addition to being an actor,
Deepak Dewoolkar is also a popular director and film maker with around 14 films to his
credit. His involvement with the Marathi Entertainment industry has spanned more than 25
years. Deepak Dewolkar is also the recipient of Mama Varerkar Award for the Marathi play,
Lagna. Through his association with movies and performing arts, Deepak Dewoolkar's
unmatched understanding of the Marathi music industry will help Sangeet Marathi to expand
the music horizons outside of film music.
Welcoming Deepak Dewoolkar on board, Nisha Chothani, Director, Media Worldwide, said,
"We are proud to welcome such an experienced industry professional as the Chief Creative
Officer for our channel, Sangeet Marathi. Deepak Dewoolkar brings extensive expertise to
our channel and will play a key role in creating the kind of content that appeals to our
audience. His knowledge of Marathi music and cinema will be extremely beneficial to our
channel highlighting the exuberance of the Maharashtrian culture."
Prashant Chothani, Managing Director, Media Worldwide, said, "In an attempt to meet
with the expectations of our audience, we decided to bring an expert on the Marathi
Entertainment industry on board. Deepak Dewoolkar brings a different point of view, that
of the audience, to the table. His knowledge will help us design content that is at par
with the choices of the viewers. We are extremely excited with this alliance and get an
insight into his perspective."
On this new association, Deepak Dewoolkar said, "As a Marathi actor, filmmaker and
director, I have been associated with the Marathi film industry for over 25 years. I have
travelled across Maharashtra, interacting with the masses and understanding their choice
of music and movies. There is a huge paradigm of music outside the Marathi movies. People
revel in ethnic Marathi music like Natya Sangeet and Bharud that are not played on music
channels generally. With Sangeet Marathi, we plan to handpick the choicest music to serve
the numerous audience sets we are aiming to reach."
About Media Worldwide:
Media Worldwide limited has three music channels in its bouquet- Music India, Sangeet
Bangla and Sangeet Bhojpuri. While Music India comprises of programs that focus on the
Bollywood industry, the other two are regional channels. Music India brings latest Hindi
film songs to the audiences and is famous for its showcase of retro songs. Sangeet Bangla
has grown to be number one Bengali music channel in the country, featuring some of the
best shows about Bengali cinema like Howrah Bridge, Tumi Je Amar, Nonstop Hits, and more.
It has a strong viewership base from around the country. Sangeet Bhojpuri is a 24-hour
Bhojpuri channel showcasing Bhojpuri language music and movie content that caters to the
Bhojpuri-speaking audience.
Follow Sangeet Marathi at: https://www.facebook.com/sangeetmarathiTV and
https://twitter.com/sangeetmarathi.
Media Contact:
Mansi Tambewagh
mansi.tambewagh@mediaworldwide.in
+91-9867259259
Manager Alliances - Media & Entertainment
Media Worldwide
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