'The Beautiful Game' - A New Documentary Launches, Showing the Power of Football in Africa

'The Beautiful Game' - A New Documentary Launches, Showing the Power of Football in Africa

LONDON, May 19, 2014 /PRNewswire/ --



- Ground-breaking documentary by Africa 10 features contributions from notable
Africans and leaders in world football -



Brought to you by Africa 10, "The Beautiful Game" is an inspirational feature
documentary about the power of football in modern Africa - a game that is helping to
change the lives of individuals and communities across the continent. Players, fans,
young, old, with or without a disability, male and female... millions of Africans' lives
are wrapped up in The Beautiful Game. "The Beautiful Game" film will be showing for the
first time in the UK this Monday 19th May, 2014 at 7:30pm on BT Sports.



Unlike anything else, soccer brings fifty-four diverse countries into a common and
passionate dialogue, and the results are tangible. When an African country does well in a
competition, its national GDP rises, its exports go up, crime decreases, and political
divides narrow.



As Archbishop Desmond Tutu shares in "The Beautiful Game", "Soccer isn't like a
religion in Africa. It is bigger than religion."



Other participants in "The Beautiful Game" include Kofi Annan, F.W. de Klerk, Sulley
Muntari, Steven Pienaar, Femi Kuti, Roger Milla, Jose Mourinho, Abedi Pele, Will.I.Am,
John Obi Mikel, Kolo Toure, Jay-Jay Okocha, Emmanuel Adebayor, Yaya Toure and Michael
Essien.



Founded by Kojo Annan, Africa 10 is a strategic coalition of organisations and
individuals that share a common purpose: to unlock the talent and potential of young
Africans through sport and education.



The greatest natural resource of the African continent is its young people, who, if
developed in the right way, with the right opportunities and with a common purpose, can
claim a brighter future for Africa and ensure that the next fifty years are defined by
Africans taking a lead on a global scale.



"Our vision is to create 1,000 champions. We want to win on the world stage. Our time
is now," Kojo Annan, Executive Producer of "The Beautiful Game", explains.



Film Synopsis:



Soccer is more than a game. All across Africa people are using soccer to lift
themselves up, to create change in their communities and to pave the way for progress.
"THE BEAUTIFUL GAME", a new documentary feature film, travels across Africa to follow six
unforgettable, dynamic Africans who are beating the odds on and off the pitch. Stunning
visuals, great music, and interviews with some of Africa's most famous leaders and players
build on those six stories to create a new vision of Africa. Soccer fan or not, "THE
BEAUTIFUL GAME" will inspire and move you.



For more information, please visit http://www.africa10.com




Africa 10

CONTACT: For more information, please contact Dragon Associates: George Morrison / Laurence Jones, T: +44(0)20-7495-4401, E: George.morrison@dragonassocs.com


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