M∙A·C Cosmetics the Official Make-up Partner for the Arqiva British Academy Television Awards 2014

M A C Cosmetics the Official Make-up Partner for the Arqiva British Academy Television Awards 2014

LONDON, May 13, 2014 /PRNewswire/ --



M.A.C Cosmetics is thrilled to be the Official Make-Up Partner to the Arqiva British
Academy Television Awards for the 11th consecutive year, taking place on Sunday May 18th
2014 at Theatre Royal, Drury Lane, London.



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M A.C will ensure that guests will arrive looking fabulously glamorous for this
year's red carpet. The M A.C Pro team will be on hand to provide makeup services to VIPs
in town for the Awards, in the M A.C Beauty Suite at The Corinthia Hotel, Whitehall
Place, London - or via one-to-one 'at home' appointments. All celebrities receiving the
M A.C experience will leave with a 'touch-up kit' to maintain their stunning look for
the evening.



M A C Senior Artist, Rebecca Butterworth, offers her Red Carpet beauty formula:



"This year, I predict that skin will take on a mixture of textures and colours. I
suggest M A C Mineralise Moisture Foundation for a sporty, fresh looking skin. To
enhance radiance try M A C Strobe Cream brushed onto cheek bones over a honey toned
bronzer. Coral is the new red; lips will be softened with shades of apricot and
watermelon. Eye makeup will reference the elegantly lined eye of the 50s and 60s, think
Sophia Loren and Audrey Hepburn in slicks of softened charcoals or earthy browns."



To celebrate this year's awards, M.A.C Senior Artist, Rebecca Butterworth, has created
two exclusive red carpet sensational looks, 'Femme D'Nude' and 'Leading Lady'.



FEMME D'NUDE



'Fresh faced, modern beauty'



SKIN: For luminosity, prime skin with Studio Moisture Cream. Apply Pro Longwear
Compact Foundation and Pro Longwear Concealer where necessary. Fill and naturally shape
brows using Strut Brow Pencil.



EYES: Apply Strobe Liquid to the base of your eyes followed by Pro Longwear Paintpot
in Painterly. Add definition by lining the eye with Fluidline in Blacktrack then smudging
Coffee Eye Pencil. Complete the eyes by using the Eyelash Curlers, applying the #4 Lashes
and Haute & Naughty Mascara.



LIP & CHEEK: Prepare lips by using Prep+Prime Lip and lining with Naked Lip Pencil
followed by Myth Lipstick. Dust your cheeks with Blot Powder then add a glow using Refined
Golden Extra Dimension Bronzing Powder. Finally, highlight your cheek bones with
Mineralize Skinfinish in Lightscapade.



LEADING LADY



'A twist on a classic red carpet look'



SKIN: Refresh with Mineralise Charged Water Gel and prime skin with Natural Radiance
Primer. Apply Mineralize SPF15 Moisture Foundation and Pro Longwear Concealer where
needed.



EYES: Using Omega and Copperplate eyeshadows on eyelids and socket line, add a little
definition along the lashline with Blacktrack Fluidline. Highlight your brow bone with A
Party of Pastels Mineralise Quads and Groundwork Pro Longwear Paintpot. Finish by using
Eyelash Curlers and applying #30 Individual Lashes. Fill in any gaps with Extended Play
Mascara.



LIP & CHEEK: Line lips using High Energy Pro Longwear Pencil and fill with Lady at
Play Lipstick. Complete the look by dusting Blot Powder and See Me Hear Me Blush onto
cheeks with a final sweep of Strobe Liquid Highlighter on cheek bones.



Follow @MACcosmetics for the backstage insight or tweet #BAFTA for red carpet updates
on the night.



ABOUT M.A.C COSMETICS



M.A.C (Make-up Art Cosmetics), a leading brand of professional cosmetics, was created
in Toronto, Canada in 1984 and is part of The Estee Lauder Companies, Inc. The company's
popularity has grown through a tradition of word-of-mouth endorsement from makeup artists,
models, photographers and journalists around the world. M.A.C is now sold in 90
countries/territories worldwide. Follow M.A.C and M.A.C Senior Artists on Twitter
@MACcosmetics (twitter.com/maccosmetics and a list of the Senior Artists can be found here
twitter.com/MACcosmetics/mac-senior-artists/members), become a M.A.C fan on Facebook
(facebook.com/maccosmetics), follow M.A.C on Instagram (instagram.com/maccosmetics), watch
M.A.C videos on YouTube (youtube.com/maccosmetics). For a M.A.C location visit
http://maccosmetics.co.uk.



ABOUT BAFTA



The British Academy of Film and Television Arts (BAFTA) is an independent charity that
supports, develops and promotes the art forms of the moving image by identifying and
rewarding excellence, inspiring practitioners and benefiting the public. In addition to
its awards ceremonies, BAFTA has a year-round, international programme of learning events
and initiatives that offers unique access to some of the world's most inspiring talent
through workshops, masterclasses, scholarships, lectures and mentoring schemes, connecting
with audiences of all ages and backgrounds across the UK, Los Angeles and New York. BAFTA
relies on income from membership subscriptions, individual donations, trusts, foundations
and corporate partnerships to support its ongoing outreach work. To access the best
creative minds in film, TV and games production, visit http://www.bafta.org/guru. For
more information, visit http://www.bafta.org.






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M.A.C Cosmetics

CONTACT: For more information on M A C Cosmetics, please contact: Charlotte Bush: +44-(0)870-034-6775 / cbush@mac-cosmetics.co.uk; Kayleigh Kniveton: +44-(0)870-034-6858 / kkniveton@mac-cosmetics.co.uk; Luisa Savoia: +44-(0)870-034-6898 / lsavoia@mac-cosmetics.co.uk; Jordana Cohen: +44-(0)870-034-6554 / jcohen@mac-cosmetics.co.uk


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