"Bring Ziva back to NCIS!"

"Bring Ziva back to NCIS!"

MADRID, March 12, 2014 /PRNewswire/ --




- The audience of CBS' show ask for the comeback of Ziva to NCIS
- 60.000 fans already voted for the return of Cote de Pablo's character
- NCIS ratings have dropped


TV users are not just viewers any more. They create social movements, able to change
big networks' decisions. Many television executives have already discovered the power of
their audience on many occasions.



Iconic demonstrations by Trekkies achieved the renovation of the original Star Trek
Series. Most recently, viewers' pressure led to A & E to return to Phil Robertson his
starring role in the reality show Duck Dynasty. This is exactly what NCIS fans intend to
do: bring back the actress Cote de Pablo to their favorite show.



On July 10, 2013, CBS television studios announced that Cote de Pablo would be leaving
NCIS in Season 11 for reasons still unknown and this decision originated a wave of
protests. Viewers organized online platforms, a letter-writing campaign and finally a
ranking on TheRanking.com, where users can vote for the Israeli Mossad agent to return.
[http://www.theranking.com/do-you-want-ziva-cote-de-pablo-to-come-back-to-ncis_r58279?a=np_pr_id58279_usa_ziva&utm_source=medio&utm_medium=medio&utm_campaign=ziva ]



The result is that over 60,000 participants have voted so far for a massive "Yes,
please" asking CBS to give back to Cote de Pablo her character, which was one of the most
popular and loved of NCIS, one of the first American television shows.



"Ziva makes the show"



CBS hasn't decided yet if Ziva will be back. In the meanwhile, many NCIS fans have
threatened to boycott this police drama: "If she does not come back soon I am going to
stop watching the show".



CBS should now answer this massive NCIS fans demand and should try to bring Cote de
Pablo back. Or, at least, they should try to explain the reasons for Ziva's disappearance,
since they might lose an important audience next season. In fact, NCIS has been the most
watched scripted show on American television since its seventh season. It even became the
most watched program in 2012-2013, with 21.34 million viewers on average. Despite being
leader in its spot, the last episode couldn't draw more than 17.68 million Americans for
CBS. Maybe, as a fan commented, "Ziva makes the show".




Contact
Atala Martin
+34-630459041
atala@theranking.com


TheRanking.com


-------
Profile: intent