Majority of Americans Say Bah Humbug to Holiday Music before Thanksgiving

Majority of Americans Say Bah Humbug to Holiday Music before Thanksgiving

~ Cricket Wireless survey finds 55 percent of people want to wait to spread the musical holiday cheer, and turns out that your age might have something to do with it

SAN DIEGO, Nov. 6, 2013 /PRNewswire/ --It's a heated holiday debate. This season, Cricket Wireless asked music enthusiasts, holiday lovers and Grinches alike when they were in the spirit for holiday carols.

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According to a recent Cricket Wireless national survey[1], more than half (55 percent) of Americans find it unacceptable to begin playing holiday themed music prior to Thanksgiving. Millennials are the only generation who report they are in the spirit for pre-Thanksgiving holiday jams, with 60 percent of those surveyed (age 18-29) saying it is okay to play holiday music before Thanksgiving.

In fact, the older you are, the more likely you are to find it unacceptable to begin the music playing festivities before Thanksgiving According to the survey:


-- 71% of 65+ do NOT believe it's okay to play holiday themed music prior
to Thanksgiving
-- 63% of 45-64 year-olds find it unacceptable
-- 55% of 30-44 year-olds find it unacceptable
-- 40% of 18-29 year-olds find it unacceptable
Whether you are ready for holiday music today, or only after polishing off the last of the turkey fix in's, listening to music on a mobile device is becoming more popular. Services like Muve Music from Cricket Wireless give music lovers the ability to download their favorite new and classic holiday tunes from just about anywhere to enjoy at home, when visiting family, and in between. However, this season, for the early holiday music enthusiasts, it may be safest to keep the holiday tunes restricted to the headphones until the more universally acceptable playing period after Thanksgiving.

For more information about Cricket's dynamic service and newest device lineup and to check availability, visit www.mycricket.com or a store near you. Follow Cricket's latest news and updates via Facebook (www.facebook.com/cricketwireless), Twitter (www.twitter.com/cricketnation) and Instagram (www.instagram.com/cricketwireless).

About Cricket

Cricket is the pioneer and leader in delivering innovative value-rich prepaid wireless services with no long-term contracts. Cricket offers nationwide wireless voice and mobile data services over high-quality, all-digital 4G LTE and 3G CDMA wireless networks. Cricket's innovative products and services, including the award-winning Muve Music(®) - the first music service designed for a wireless phone, are available nationwide at Cricket branded retail stores, dealers, national retailers and at www.mycricket.com. For more information about Cricket, please visit www.mycricket.com.

[1] According to a survey conducted by Sentient Decision Science in October 2013 on behalf of Cricket Wireless (1,022 consumers surveyed; overall margin of error +/- 3.1%)

SOURCE Cricket Communications, Inc.

Photo:http://photos.prnewswire.com/prnh/20131106/LA12212
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Photo:http://photos.prnewswire.com/prnh/20111103/LA98784LOGO-c
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Cricket Communications, Inc.

CONTACT: Jennifer Wilbur, 858-882-6288, jwilbur@cricketcommunications.com or Rory Swikle for Cricket, 312-397-6021, rory.swikle@ogilvy.com

Web Site: http://www.mycricket.com


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