Digisoft.tv Plans for Growth With New Global Head of Sales & Marketing

Digisoft.tv Plans for Growth With New Global Head of Sales & Marketing

CORK, Ireland, November 18, 2013 /PRNewswire/ --



Digisoft.tv, a global provider of HTML5 set-top box (STB) software today announced
that Werbayne McIntyre has joined the company in the role of Global Head of Sales &
Marketing for the newly configured company. He leaves his role at Piksel, formally KIT
Digital, where he was SVP of Global Marketing.



Werbayne McIntyre, BA. OBE is a top-flight marketing professional with over 25 years'
experience in shaping sales and marketing strategies to support the commercial development
of numerous companies internationally. He is also an OBE, having received the award from
the Her Majesty the Queen for outstanding services for the DWP's (Department of Work &
Pensions) National Employment Panel.



The company, which recently won a multi-million dollar VOD contract in South Africa,
is currently planning for growth. "As part of our expansion plan Digisoft.tv has enveloped
two affiliated multi-device education companies, with TVTextbook now becoming part of
Digisoft.tv. Our aim is to become the most innovative middleware supplier in the
Entertainment, Education and Information market," said Fearghal Kelly, CEO of Digisoft.tv.
"Werbayne brings a lot of commercial experience, passion and strategic vision that will
help us to steer a clear path as we continue to grow."



As part of the reorganization John Casey has taken on the role of Education Product
Director. John joined Digisoft.tv in 2009 and has a background is in software engineering
with a focus on cellular network management and mobile application development. "There is
a growing need to have a multi-device strategy in education to enhance learning
opportunities in an increasingly connected world" said John. "Education and entertainment
are not mutually exclusive and can often run hand in hand. Digisoft.tv has a significant
history in developing software for multi-device environments, which positions us well for
delivering on a vision of open and accessible e-learning on CE devices."



About Digisoft.tv



Digisoft.tv Ltd is a global provider of hybrid IPTV software ecosystems for MSOs under
the Iris Brand. Iris products support common broadcast standards (DVB, ISDB-T, ATSC)
enhancing them with HbbTV/HTML 5.0 to deliver VOD and App Stores. The Company also
provides educational platforms to aid the proliferation of digital learning resources. Our
key activities include software provision, managed service and professional services for
brands such as Vodafone, PMT and VideoEzy, Discover Digital. The company also delivers
educational and entertainment apps together with sophisticated search platforms. The
company maintains headquarters in Ireland with sales offices around the world.




Digisoft.tv Media Contact
Pam Dorney
Head of Communications
E-mail: pdorney@digisoft.tv
Tel. +353-21-491-7272



Digisoft.tv


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