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Monday, November 11, 2013

32Red to Sponsor New Series of The Paul O'Grady Show on ITV

32Red to Sponsor New Series of The Paul O'Grady Show on ITV

GIBRALTAR, November 11, 2013 /PRNewswire/ --



32Red today announced that they will sponsor the new series of The Paul O'Grady Show
on ITV. The show, which kicks off on Monday 11th November at 5pm, will be sponsored by the
company's bingo brand, 32Red Bingo [http://www.32redbingo.com ].



The hour-long show goes out every weekday at 5pm focusing on feel-good entertainment
with Paul O'Grady's unique blend of humour, wit and surprise. The award-winning presenter
will welcome celebrities and international music stars as well as spectacular stunts and
heart warming surprises. The first week of the series will see Britain's favourite reality
show stars on the sofa from The X Factor's Louis Walsh and Strictly's Abbey Clancy to
presenters Alan Carr and Paddy McGuinness.



32Red Bingo's sponsorship idents will feature a chat show style sofa, with virtual
guests, including 'Two Little Ducks' and 'Legs Eleven' as bingo themed animations.



Mark Quayle, Head of Marketing for 32Red, said: "We are extremely pleased to be
sponsoring the new series of The Paul O'Grady Show on ITV. It's a fantastic fit for bingo
with the demographic of viewers very similar to online bingo players; we're expecting the
sponsorship to be successful."



32Red recently announced a commercial partnership with ITV which will allow the brand
exclusive rights to develop an 'I'm A Celebrity... Get Me Out Of Here!' online slot
machine which went live on 6th November. 32Red also sponsor the late night film on Film4.



About 32Red



32Red [http://www.32red.com ] is part of 32Red Plc, an industry leader in online
gaming based in the British overseas territory of Gibraltar. Fully licensed by the
Government of Gibraltar and regulated by the Gibraltar Gambling Commissioner.



32Red offers a wide range of gaming products including 32Red Casino, 32Red Poker,
32Red Online Bingo and 32Red Bet. 32Red Plc is committed to responsible gambling and
ensures the company adheres fully to UK law. 32Red Plc listed on the London Stock Exchange
in September 2005.



About ITV PLC



ITV is the largest commercial television network in the UK. It is the home of popular
television from the biggest entertainment events, to original drama, major sport, landmark
factual series and independent news. It operates a family of channels including ITV, ITV2,
ITV3 and ITV4 and CITV which are broadcast free-to-air. ITV is also focused on delivering
its programming across multiple platforms including itv.com, video on demand on cable
television and other 'closed' platforms, mobile devices and games consoles. ITV Studios
produces and sells programmes and formats in the UK and worldwide, and comprises of ITV's
UK and international production operations, international distribution, home
entertainment, publishing, merchandising and licensing.



http://www.32red.com




32Red

CONTACT: Mark Quayle - Head of Marketing, +350-200-49357 Ext: 238 +44(0)208-711-6240 (FAX), markq@32red.com


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