Pop-Tarts® Surprises Philadelphia With Free Concert For Teens Starring Demi Lovato And Chris Wallace

Pop-Tarts® Surprises Philadelphia With Free Concert For Teens Starring Demi Lovato And Chris Wallace

Pop-Tarts gives Philadelphia teens a Crazy Good(TM) Summer with a deliciously free concert July 17 at 6 p.m. at River Stage








WHAT: The crazy good taste of Pop-Tarts and the crazy good sounds of summer unite
to give teens a free concert featuring this summer's hottest artists.
Philadelphia was selected as one of three secret locations for the Crazy Good
Summer 2013 concert series.


WHO: The Crazy Good Summer concert series continues when Pop-Tarts pairs up with
Demi Lovato and Chris Wallace for a free summer music event.


WHERE: River Stage

1 Columbus Blvd.

Philadelphia, PA 19123


WHEN: July 17, 2013

Doors open at 6 p.m.

Media credentials/RSVP required - contact Kate Manofsky,

cell 312-715-4124 or Kate.Manofsky@krispr.com


VISUALS: Crazy Good Summer concert-goers can snap pictures on the red carpet and enjoy
the new, long-awaited Pop-Tarts Gone Nutty! flavors, Peanut Butter and
Frosted Chocolate Peanut Butter. Attendees can dance-off on an interactive
stage with their friends and show their love for Pop-Tarts in the Crazy Good
photo booth. Teens can also make a one-of-a-kind sign for their favorite
artist at the poster-creation station- and then rock out to one of the
summer's most memorable concerts!


PHOTO: http://www.multivu.com/mnr/61852-kellogg-s-pop-tarts-crazy-good-
bands-nutty-flavor-summertime-free-concerts


VIDEO: https://www.keek.com/!37cDcab


ADDITIONAL In addition to the free concert, Pop-Tarts will offer a sweepstakes[1] in
partnership with Live Nation(R), giving teens a chance to catch a Crazy Good
Summer, including:
INFORMATION:
Chances to win the Ultimate Access Pass(TM) - four tickets to any and all Live
Nation concerts in 2014 - or the Rock Flight(R) -tickets, airfare and
accommodations for four guests to a 2014 Live Nation concert
Ongoing last-
minute concert tickets to shows in their area
100 weekly winners will
receive Live Nation Concert Cash(R)


Teens can win exclusive prizes all summer long by visiting www.Facebook.com/
KelloggsPopTarts, and by joining the conversation on Twitter with the hashtag
#CrazyGoodSummer.


CONTACT/
RSVP: Kate Manofsky at (c) 312-715-4124 or Kate.Manofsky@krispr.com

Media Credentials/RSVP Required
[1] No Purchase Necessary. Void where prohibited. Open to legal residents of the fifty (50) United States and the District of Columbia who are 13 years of age or older at time of entry. Begins at 11:00:00 AM (ET) on 5/17/13 and ends at 10:59:59 AM (ET) on 8/29/13. To enter the sweepstakes and/or for complete Official Rules, go to www.kelloggfamilyrewards.com/en_US/promotions/ptcgs.html or www.facebook.com/KelloggsPoptarts. Sponsor: Kellogg Company, One Kellogg Square, Battle Creek, MI 49016

/PRNewswire -- July 11, 2013/

SOURCE Kelloggs Pop-Tarts

Kelloggs Pop-Tarts


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