Pandora Announces August 2012 Audience Metrics

Pandora Announces August 2012 Audience Metrics

OAKLAND, Calif., Sept. 10, 2012 /PRNewswire/ -- Pandora (NYSE: P), the leading internet radio service, announced today new metrics that were reached in the month of August 2012.

(Logo: http://photos.prnewswire.com/prnh/20110615/SF20192LOGO)


-- Listener hours for Pandora during the month of August 2012 were 1.16
billion, an increase of 70% from 682 million during the same period last
year.
-- Share of total U.S. radio listening for Pandora in August 2012 was
6.30%, an increase from 3.67% at the same time last year.

-- Active listeners were 56.2 million at the end of August 2012, an
increase of 48% from 38 million during the same time period last year.
Pandora is releasing key audience metrics on a monthly basis to provide the most current information regarding Pandora's users and usage across platforms.

ABOUT PANDORA
Pandora (NYSE: P) gives people music and comedy they love anytime, anywhere, through connected devices. Personalized stations launch instantly with the input of a single "seed" - a favorite artist, song or genre. The Music Genome Project(®), a deeply detailed hand-built musical taxonomy, powers the personalization of Pandora(®) internet radio by using musicological "DNA" and constant listener feedback to craft personalized stations from a growing collection of hundreds of thousands of recordings. Tens of millions of people turn on Pandora every month to hear music they love. www.pandora.com

SOURCE Pandora

Photo:http://photos.prnewswire.com/prnh/20110615/SF20192LOGO
http://photoarchive.ap.org/
Pandora

CONTACT: Mollie Starr, Pandora Communications and Public Relations, press@pandora.com, +1-510-842-6996, Dominic Paschel, Pandora Corporate Finance and Investor Relations, investor@pandora.com, +1-510-842-6960

Web Site: http://www.pandora.com


-------
Profile: intent