YOU On Demand Signs Dalian Tiantu Cable For Video On Demand In China

YOU On Demand Signs Dalian Tiantu Cable For Video On Demand In China

Increases Distribution to 5.5 Million Cable Homes Nationally

NEW YORK, Aug. 16, 2012 /PRNewswire/ -- YOU On Demand Holdings, Inc. (NASDAQ: YOD), China's leading national Pay-Per-View (PPV) and Video On Demand (VOD) platform, has signed a distribution agreement that covers both Transactional Video On Demand (TVOD) and Subscription Video On Demand (SVOD) with cable operator Dalian Tiantu Cable Network Co., Ltd.

Dalian currently has 1.6 million cable subscribers who will have access to YOU On Demand's SVOD service by the end of 2012. Subscribers to YOU On Demand's "YOU Cinema On Demand" SVOD service will get hundreds of hours of Hollywood films with new titles added every week. Dalian customers will also be among the first to access YOU On Demand's "CHC Cinema On Demand" service, which provides the ability to choose among hundreds of award winning domestic movies each month.

"We are very excited to welcome Dalian to the YOU On Demand family of cable operators," said Shane McMahon, Chairman and CEO of YOU On Demand. "YOU On Demand is actively focused on continuing to grow our distribution platform as we deliver the world's best content to customers in the comfort of their homes."

YOU On Demand currently has content deals in place with many of Hollywood's top studios including Warner Bros. Entertainment, Disney Media Distribution, Paramount Pictures, Lionsgate, Miramax and Magnolia Pictures, as well as a broad selection of the best content from independent and Chinese filmmakers.

About YOU On Demand Holdings, Inc.

YOU On Demand is the leading national Pay-Per-View and Video On Demand platform in China. The Company offers high quality premium content to customers across China through its Near Video On Demand (NVOD), Video On Demand (VOD) and Subscription Video On Demand (SVOD) services. The Company consists of a portfolio of businesses that include alliances with leading media operators, comprehensive end-to-end content delivery, an exclusive billing solution, governmental partnerships and approvals, and value added services.

YOU On Demand has secured strategic partnerships with the largest media entities in China, and has a highly experienced management team with a strong background in Cable, Television, Media and Telecom. The company is headquartered in New York, NY, with its China headquarters in Beijing. For more information, visit http://www.yod.com.

SafeHarbor Statement

This press release contains certain statements that may include "forward looking statements." All statements other than statements of historical fact included herein are "forward-looking statements." These forward looking statements are often identified by the use of forward-looking terminology such as "believes," "expects" or similar expressions, involve known and unknown risks and uncertainties. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, they do involve assumptions, risks and uncertainties, and these expectations may prove to be incorrect. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including those discussed in the Company's periodic reports that are filed with the Securities and Exchange Commission and available on its website (http://www.sec.gov). All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors. Other than as required under the securities laws, the Company does not assume a duty to update these forward-looking statements.

CONTACT:

Jason Finkelstein
YOU On Demand
212-206-1216
Jason.Finkelstein@yod.com

Stuart Zakim
Bridge Strategic Communications for YOU On Demand
732-754-9051
stu@bridgestrategic.com

SOURCE YOU On Demand Holdings, Inc.

YOU On Demand Holdings, Inc.

Web Site: http://www.yod.com


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