Launch of the New "rad.io PRIME" App

Launch of the New "rad.io PRIME" App

HAMBURG, Germany, August 13, 2012/PRNewswire/ --

rad.io presents a further brand and new apps for iPhone and Android phones



rad.io presents its new "rad.io [http://radio.de ] PRIME" brand, thereby extending the
range of its successful mobile apps for iPhone, iPad and Android smartphones with a
fee-based premium version. By means of this launch rad.io is implementing a rebranding of
its app icons.



With "rad.io [http://radio.de ] PRIME" the rad.io Internet radio platform is offering
its fans a premium version of its mobile apps. The primary feature of the premium app is
that no advertising popups are contained within the app. This places the emphasis on the
pure enjoyment of radio. The app's broadcasting range includes more than 7,000 national
and international radio stations, web radios and podcasts. As usual, the premium version
also provides many features which transform any iPhone, iPad and Android smartphone into a
mobile radio device:



Easy-to-view station lists sorted into a top 100, various different genres and themes,
countries, languages and cities, bookmarking of favorite stations and regular,
inspirational station tips from the rad.io editorial team. The large variety of
broadcasters ranges from classic radio stations such as KFOG or KCRW through genre web
radios such as 80s, oldies, rock or techno through to topics such as news, sports or
comedy.



"By means of rad.io PRIME we are extending our brand architecture and as a first step
we are providing an ad-free version of our successful mobile apps under the new brand",
says Bernhard Bahners, CEO at rad.io / radio.de GmbH. "We're working on new features and
services to find the simplest entryway to global web radio diversity."



As of now the new "rad.io PRIME" app is available as a fee-based download at the price
of 0.99 US dollars in the Apple App Store and the Google Play Store.



More information on rad.io PRIME and downloads:



rad.io PRIME in the Apple App Store: http://goo.gl/n6p2I



rad.io PRIME in the Google Play Store: http://goo.gl/Vg6CC



rad.io printable press images: http://corporate.radio.de/presse/downloads/IO



About rad.io



rad.io is the global brand of Germany's largest radio platform radio.de, with 5.3
million website visits per month and more than 3.6 million downloads of its iOS and
Android apps. The audio service is responsible for organizing the audible Internet and
makes it easily accessible everywhere - in browsers and mobile devices via the iPhone/iPod
touch, the iPad and via Android-based smartphones. radio.de GmbH Germany was founded in
2007 by Madsack MediaLab (now The MediaLab, a company in the Madsack media group and the
WAZ media group). A further rad.io partner is DuMont Venture GmbH.




Press Contact
rad.io/ radio.de GmbH
Anna Voglstatter
T: +49(0)40-570065-161
E: a.voglstaetter@radio.de
http://www.rad.io





Source: rad.io




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