West Coast Growth for iPic Entertainment®: iPic Entertainment® Announces New Visionary Movie Theater 'Escape', iPic Theaters in Westwood, Launching Early 2013 in Los Angeles, CA

West Coast Growth for iPic Entertainment®: iPic Entertainment® Announces New Visionary Movie Theater 'Escape', iPic Theaters in Westwood, Launching Early 2013 in Los Angeles, CA

BOCA RATON, Fla., July 31, 2012 /PRNewswire/ -- As part of its major growth plan, iPic Entertainment recently signed a lease to build a new six screen 480 seat luxury movie theater at the site of the former AMC Theatres at AVCO Center in Los Angeles, CA, slated to open in early 2013. Established in 2006 and headquartered in South Florida, iPic Theaters has grown to nine locations with 67 screens in seven states over the last five years. iPic prides itself on a strategic approach towards delivering an "affordable luxury experience" in the cinema marketplace.

(Photo: http://photos.prnewswire.com/prnh/20120731/FL49425-a )

(Photo: http://photos.prnewswire.com/prnh/20120731/FL49425-b )

"We are excited and proud to bring the revolutionary concept of iPic Theaters to the heart of Los Angeles," says President and CEO of iPic Entertainment Hamid Hashemi. "iPic prides itself in transforming the movie-going experience into the ultimate night-out. From the moment of arrival, guests are invited into a surprising, sensory environment. Moviegoers escape to where iconic design and contemporary luxury set the stage for an exclusive lifestyle destination - one that provides style, comfort, relaxation and remarkable technology," he adds.

The new iPic Theaters in Westwood will enable guests to enjoy their movie in ultimate comfort and style with reclining chairs, pillows and blankets. At the push of a button, guests can summon ninja-like servers to deliver iPic signature dishes or hand-crafted cocktails. The new theater will also feature Tanzy, an innovative independent restaurant-dining concept offering Artisanal Italian cuisine and authentic Parma Bar dishes. At Tanzy, Corporate Chef Andre Lane will combine artisanal culinary techniques with contemporary style to deliver an unexpected dining adventure, day or night. A full-service bar will offer an exclusive menu of craft cocktails, Italian mojitos and show-stopping liquid nitrogen mixology presented by award-winning mixologist and master sommelier Adam Seger. Tanzy's Parma Bar will feature tastings of the finest cured meats, artisan breads and the freshest mozzarellas, offering guests a journey through Italy. Imaginative and whimsical interiors will create a memorable dining experience for any occasion.

iPic Theaters in Westwood is slated to open in early 2013. The theater will feature six auditoriums with seating between 40 to 80 people in an intimate setting. All auditoriums will be equipped with 4K digital cinema technology. All seats can be reserved ahead of time on iPic's proprietary reservation system on ipic.com or moviegoers can simply download the iPic App to their iPhones or Android for a hassle-free, one-step transaction process. A no-charge exclusive membership program offers iPic guests discount pricing, priority notification of tickets available for sale to blockbuster movies, access to exclusive movie showings, free upgrades to Premium Plus seats and the ability to earn points towards iPic Member Reward programs. For more information on becoming an iPic member, please visit www.ipictheaters.com/become-a-member.aspx

For more information on iPic Theaters, please visit www.ipic.com. Follow us on Facebook at www.facebook.com/ipictheaters and Twitter at www.twitter.com/ipictheaters.

About iPic Entertainment®

Boca Raton, FL-based iPic-Gold Class Entertainment, LLC is regarded as an industry leader developer and operator of unique entertainment destinations, operating exclusive venues that include premium movie theaters, restaurants and stylized bowling centers. iPic Entertainment currently operates nine theaters with 67 screens in Arizona, California, Florida, Illinois, Texas, Washington, and Wisconsin. Visit us on the web at www.ipic.com.



SOURCE iPic Entertainment

Photo:http://photos.prnewswire.com/prnh/20120731/FL49425-a
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20120731/FL49425-b
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iPic Entertainment

CONTACT: Caitlin Gooch, +1-561-750-3500, caitlin@thegabgroup.com, or Michelle Soudry, +1-561-750-3500, msoudry@thegabgroup.com, both of The Gab Group

Web Site: http://www.ipic.com


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