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Thursday, April 12, 2012

Starburst® Candy Presents Hot Chelle Rae Surprise VEVO GO Show

Starburst® Candy Presents Hot Chelle Rae Surprise VEVO GO Show

See it First for 24 Hours at Facebook.com/Starburst

CHICAGO, April 12, 2012 /PRNewswire/ -- Today Starburst candy is offering fans an exclusive preview of Hot Chelle Rae's VEVO GO Show at Facebook.com/Starburst, 24 hours before it goes live on VEVO.

Presented by Starburst, VEVO GO Shows are surprise, impromptu live concerts in venues meaningful to the artist. Hot Chelle Rae's GO Show features the band performing a unique stripped-down, acoustic version of their hit single, "Honestly," in their hometown, Nashville. After leaking clues to their whereabouts on Twitter, Hot Chelle Rae revealed the exact GO Show location moments before the pop-up concert began. Backlit by the stained-glass of the Ryman Auditorium, the GO Show reveals a new, never-before-seen side of Hot Chelle Rae.

The Nashville natives chose the Ryman because of its legacy within Nashville's music scene and what it symbolized to them growing up with aspirations of becoming successful musicians. "Everyone knows that the Ryman auditorium is one of the great concert venues in the world. So using it as a backdrop for a surprise show was really special to us," said lead singer and front man Ryan Follese.

Much like the solid and juicy sides of Starburst, fans can discover the many sides of Hot Chelle Rae and other artists by viewing behind-the-scenes photos and interviews from their GO Show at Facebook.com/Starburst.

Hot Chelle Rae's GO Show is the second in a series of eight 2012 performances (the first featured Demi Lovato). Be sure to 'like' the Starburst Facebook page to view archived videos and photos from past GO Shows and get exclusive news about future appearances.

About Wrigley

The Wm. Wrigley Jr. Company is a recognized leader in confections with a wide range of product offerings including gum, mints, hard and chewy candies, lollipops, and chocolate. The Company has operations in more than 40 countries and distributes its world-famous brands in more than 180 countries. Three of these brands -- Wrigley's Spearmint, Juicy Fruit, and Altoids -- have heritages stretching back more than a century. Other well-loved brands include Doublemint, Life Savers, Skittles, Big Red, Boomer, Pim Pom, Winterfresh, Extra, Starburst, Freedent, Hubba Bubba, Orbit, Excel, Creme Savers, Eclipse, Airwaves, Solano, Sugus, Lockets, P.K., Cool Air and 5. Wrigley is headquartered in Chicago, Illinois and operates as a subsidiary of Mars, Incorporated, based in McLean, Virginia. Mars is a $30-billion, family-owned company that produces some of the world's leading confectionery, food and petcare products and has growing beverage and health & nutrition businesses.

About VEVO

VEVO is the world's leading all-premium music video and entertainment platform with offices in New York, London, Los Angeles, Chicago, Detroit and San Francisco.

VEVO is available in the United States, Canada and United Kingdom through VEVO.com, Mobile and Tablet Apps (iPhone, iPad, Android, Windows Phone 7, BlackBerry Playbook), Connected Television (Xbox, Boxee) and user embeddable video players. VEVO powers music videos on artist pages across Facebook, as well as syndicates to dozens of online sites, including AOL, BET, CBS Interactive Music Group (including Last.fm and MP3.com), Fuse.tv, Univision, Viacom Media Networks and Yahoo! Music. Additionally, through a special partnership with YouTube, VEVO is accessible in over 200 countries, expanding the platform's reach around the globe.

About Hot Chelle Rae

Hot Chelle Rae is lead singer/guitarist Ryan Follese, lead guitarist Nash Overstreet, bassist Ian Keaggy and drummer Jamie Follese. Winner of 2011's American Music Award for Best New Artist, Hot Chelle Rae has just launched their third single "Honestly" from their current album WHATEVER. WHATEVER also features their double-platinum lead single "Tonight Tonight" described as "one of the catchiest pop-rock anthems" and their platinum-selling single "I Like It Like That." Other album highlights include "Why Don't You Love Me," with guest vocalist Demi Lovato, finger-snapper "Radio" (with rising rapper Bei Maejor), be-yourself anthem and tour name "Beautiful Freaks," and the title track, the "three in the air and you just don't care" anthem for the now generation "Whatever." The NY POST calls WHATEVER "effervescent" and USA TODAY describes WHATEVER as an album full of "tight hooks, savvy cameos, and sing-along choruses so insanely catchy...Hot Chelle Rae is riding a great buzz."

SOURCE Wm. Wrigley Jr. Company

Wm. Wrigley Jr. Company

CONTACT: Emily McMahon of Olson PR for Starburst, +1-312-377-4121, emcmahon@oco.com; Jennifer L. Press of VEVO, +1-212-331-2226, jennifer.press@vevo.com


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