MTV selects YANGAROO's DMDS to power and secure online review and voting for the 2012 MTV Movie Awards
MTV selects YANGAROO's DMDS to power and secure online review and voting for the 2012 MTV Movie Awards
TORONTO, April 25, 2012 /PRNewswire/ - YANGAROO Inc., (TSX-V: YOO, OTCBB: YOOIF) the industry's leading secure digital media distribution company, has
been chosen to power the "2012 MTV Movie Awards" nominee voting
process. MTV will utilize YANGAROO's patented Digital Media
Distribution System (DMDS) to distribute nominated movie clips
submitted for Movie Award consideration to the voting members
throughout the U.S., allowing them to stream the videos online for
review, and vote electronically.
YANGAROO's DMDS is an effective platform for our voting academy," said
Garrett English, Executive Producer and Executive in Charge for MTV.
"DMDS was in place for the upcoming '2012 MTV Movie Awards', which
takes place in Los Angeles on Sunday, June 3(rd) at 9pm ET/PT on MTV."
"MTV Networks is a great partner, and we appreciate the continued
confidence the MTV team has shown in our DMDS technology," said Cliff
Hunt, Chairman and COO YANGAROO Inc. "The MTV Movie Awards will be the
first non-music industry awards program to adopt the DMDS Awards
platform and we expect this will help introduce our technology to new
opportunities within the Awards Show business throughout North America
and beyond."
Known as one of the most outrageous and distinctive televised award
shows, the "2012 MTV Movie Awards" will feature its trademark individuality and irreverence. Fusing the
network's musical core with the wonder and amazement of the comedy,
drama, adventure and mystery inherent to the movie-going experience,
the telecast is set to provide more laughs, surprises and one-of-a-kind
moments with Hollywood's biggest stars gathering to honor fan-favorites
from the past year.
The "2012 MTV Movie Awards" will air across MTV's global network of more
than 60 channels reaching more than 600 million households around the
world as well as through syndication. In addition, its convergent
programming and content will reach the entire interactive community,
via MTV's more than 200 digital media properties around the world.
About MTV:
MTV is the world's premier youth entertainment brand. With a global
reach of more than a half-billion households, MTV is the cultural home
of the millennial generation, music fans and artists, and a pioneer in
creating innovative programming for young people. MTV reflects and
creates pop culture with its Emmy®, Grammy® and Peabody® award-winning
content built around compelling storytelling, music discovery and
activism across TV, online and mobile. MTV's sibling networks MTV2 and
mtvU each deliver unparalleled customized content for young males,
music fans and college students, and its online hub MTV.com is a
leading destination for music, news and pop culture. MTV, a unit of
Viacom Inc. (NASDAQ: VIA, VIAB), one of the world's leading creators of
programming and content across all media platforms. For more
information, go to www.mtvpress.com.
About YANGAROO:
YANGAROO's patented Digital Media Distribution System (DMDS) is a
leading secure B2B digital delivery solution for the music and
advertising industries. DMDS replaces the physical distribution of
audio and video content for music, music videos, and advertising to
television, radio, media, retailers, and other authorized recipients
with more accountable, effective, and far less costly digital delivery
of broadcast quality media via the Internet. The DMDS Awards platform
powers many of North America's major awards shows including The
GRAMMYS, The Academy of Country Music Awards, The BET Awards, The
JUNOS, The Soul Train Awards, and others.
Named one of Canada's Top 100 Tech Companies by Canadian Business,
YANGAROO has offices in Toronto, New York, Los Angeles, and Dallas.
YANGAROO trades on the TSX Venture Exchange (TSX-V) under the symbol
YOO and in the U.S. under OTCBB: YOOIF.
The statements contained in this release that are not purely historical
are forward-looking statements and are subject to risks and
uncertainties that could cause such statements to differ materially
from actual future events or results. Such forward-looking statements
are made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. The TSX Venture Exchange does
not accept responsibility for the adequacy or accuracy of this release.
SOURCE YANGAROO Inc.
YANGAROO Inc.
CONTACT: Contact:
YANGAROO
Cliff Hunt
416-534-0607
Cliff@yangaroo.comMTV
Mariana Agathoklis
212.846-5755
mariana.agathoklis@mtvstaff.com
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