Jockey(TM) Wants You to Meet Tim Tebow

Jockey(TM) Wants You to Meet Tim Tebow

Jockey offering fans the chance to win a trip to The ESPYs and meet Tim Tebow

KENOSHA, Wis., April 4, 2012 /PRNewswire/ -- Want to meet Jockey spokesperson and NFL quarterback Tim Tebow and rub elbows with other elite athletes? Jockey International, Inc. has launched the "Staycool at The ESPYs" sweepstakes to celebrate its popular Jockey® staycool collection of underwear and T-shirts for men and women. Now through April 30, 2012, sports fans can enter for the chance to win a trip to ESPN's annual awards show in Los Angeles and meet Tim Tebow.

(Logo: http://photos.prnewswire.com/prnh/20111215/NE23287LOGO-a)

Consumers can register for free online at jockey.com/espys; via microsites of participating retailers, including Bealls, Belk, Boscov's, Lord & Taylor and Navy Exchange; or by texting "JOCKEY" to shortcode 44144. A total of six winners will be chosen - one from each participating retailer, including Jockey. Each prize pack includes:

-- Two tickets to The ESPYs, which take place live on Wednesday, July 11,
2012
-- Meet and greet Tim Tebow
-- Airfare for two to Los Angeles, hotel accommodations and a $500 stipend
To learn more about the sweepstakes and read the official rules, please visit jockey.com/espys.

"The ESPYs are an important night in sports," said Dustin Cohn, Jockey chief marketing officer. "And Jockey is celebrating athletes and fans with the 'Jockey staycool at The EPSYs' sweepstakes, giving fans the 'coolest' experience to meet Tim Tebow, one of sports' biggest stars, and attend the hottest awards show in sports."

Tim Tebow became a Jockey spokesperson in July 2010 and is the face of Jockey® staycool, which has become the company's best-selling collection. This first-of-its-kind underwear for men and women utilizes technology originally developed for NASA, and regulates skin temperature for optimal comfort.

Check out Jockey on Facebook and Twitter to stay up to date on all exclusive offers and other Jockey news.

The ESPYs recognize individual and team athletic achievements, as voted by sports fans worldwide. Since their creation in 1993, The ESPYs have arguably become the red-carpet event of the sports world.

About Jockey International, Inc.
Jockey International, Inc. is a privately held company, founded in 1876. Today, Jockey is a leading manufacturer and marketer of apparel products sold in more than 120 countries around the world. With headquarters in Kenosha, Wis., Jockey is committed to quality, comfort and innovation, and is dedicated to extraordinary customer service. Find archived press releases and information about Jockey's marketing programs at Buzz.Jockey.com. Shop at Jockey.com, call us at 1-800-JOCKEY-1, Like us at facebook.com/jockey, follow us at Twitter.com/Jockey, read our blog at Blog.Jockey.com, find job opportunities at LinkedIn.com/Jockey-International-Inc and enjoy our videos at YouTube.com/Jockey.

SOURCE Jockey International, Inc.

Photo:http://photos.prnewswire.com/prnh/20111215/NE23287LOGO-a
http://photoarchive.ap.org/
Jockey International, Inc.

CONTACT: Lindsey Shumway, +1-617-939-8463, lshumway@coneinc.com; Matthew Waller, +1-262-653-3141, matthew.waller@jockey.com

Web Site: http://www.jockeystaycool.com

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