Broadcast International's New CodecSys Media Server Enables Multi-Protocol, Multi-Device Streaming for Complete 'TV Anywhere' Solution

Broadcast International's New CodecSys Media Server Enables Multi-Protocol, Multi-Device Streaming for Complete 'TV Anywhere' Solution

Media Server Shown at NAB 2012 Alongside CodecSys Encoder/Transcoder and MMS for Digital Signage

SALT LAKE CITY, April 12, 2012 /PRNewswire/ -- Broadcast International (BCST.OB) announces the debut of its software-based CodecSys Media Server that streams media content from one unified source to multiple clients and devices for a complete "TV Anywhere" solution. The server, being demonstrated for the first time at NAB, was developed to extend and enhance a broadcaster's content delivery options, opening new Over the Top Television (OTT) opportunities to the myriad new video-capable devices, including PCs, cell phones, tablets, set top boxes and smart TVs.

Broadcast International is also highlighting its CodecSys Encoder/Transcoder and the latest version of its Managed Media Services for digital signage networks.

In addition to being shown in Broadcast International's Booth SU 8523, CodecSys powered solutions will be demonstrated in Fujitsu's Booth SU 5305, and IBM's Booth N 5223.

CodecSys Media Server provides multiplexing and streaming of live and on-demand HD-quality video content over the Internet using adaptive bitrate streaming. Picture quality is adjusted to bandwidth availability in real-time to ensure fluid service delivery and images that are always of the highest quality relative to the available bandwidth.

CodecSys Encoder/Transcoder is a patented multi-codec software framework that operates on standard IT hardware to encode and transcode live, ?le-based and cloud video streams and assets. The flexible, scalable system uses a library of software codecs and real-time processing to increase signal quality while reducing bandwidth requirements. CodecSys publishes video streams to multiple devices, with multiple pro?les and formats, all from a single ingested video stream. CodecSys is ideal for OTT, IPTV, VOD, Mobile TV and Internet TV applications.

Managed Media Services (MMS) enables a turnkey solution comprised of all the tools necessary to meet marketing and merchandising objectives through digital signage, digital posters, tablets and music with messaging. Broadcast International's Managed Media Service incorporates a new and anonymous facial detection tool and sophisticated analytics that allows marketing and corporate communication campaigns to be customized, targeted and delivered more efficiently. MMS also includes a report-generating module that confirms content delivery, audience demographics and interest level. MMS answers the needs of retail establishments, corporate communications and training, government, transportation, higher education and hotels/hospitality industries.

About Broadcast International

Broadcast International is a leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution. BI's patented CodecSys software is a breakthrough, multi-codec video compression technology that cuts video bandwidth requirements over satellite, cable, IP and wireless networks. By slashing bandwidth needs, CodecSys enables a new generation of applications such as streaming video to cell phones, and offers unprecedented price/performance benefits for existing applications such as HD video.

Broadcast International is a public company (OTC Bulletin Board:BCST.ob - News) headquartered in Salt Lake City, UT. For more information, visit: www.brin.com and www.codecsys.com.

Forward-Looking Statements

All statements in this news release that are not based on historical fact are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 and the provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (which Sections were adopted as part of the Private Securities Litigation Reform Act of 1995). While management has based any forward-looking statements contained herein on its current expectations, the information on which such expectations were based may change. These forward-looking statements rely on a number of assumptions concerning future events and are subject to a number of risks, uncertainties, and other factors, many of which are outside of our control, that could cause actual results to materially differ from such statements. Such risks, uncertainties, and other factors include, but are not necessarily limited to, those set forth under the caption "Additional Factors That May Affect Our Business" in the Company's most recent Form 10-K and 10-Q filings, and amendments thereto. In addition, we operate in a highly competitive and rapidly changing environment, and new risks may arise. Accordingly, investors should not place any reliance on forward-looking statements as a prediction of actual results. We disclaim any intention to, and undertake no obligation to, update or revise any forward-looking statement.

SOURCE Broadcast International

Broadcast International

CONTACT: Company, Cameron Francis, Vice President Products of Broadcast International, +1-801-562-2252, pr@Brin.com; or Press, Harriet Diener of Desert Moon Communications, +1-845-512-8283, harriet@desertmooncomm.com

Web Site: http://www.codecsys.com

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