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Thursday, March 29, 2012

Leading Businesswomen and Philanthropist Launches Online Gateway Connecting People Wanting to do Good

Leading Businesswomen and Philanthropist Launches Online Gateway Connecting People Wanting to do Good

TEL AVIV, Israel, March 29, 2012/PRNewswire/ --

Shari Arison launches 'Goodnet' - providing thousands of global opportunities for
doing good

Launched today, Goodnet.org is a further social investment by Shari Arison to support
people to independently take action globally and do good for community and society.
Goodnet has been developed as a gateway for Doing Good, to offer everyone a direct path to
finding the opportunity that best suits them to help others.

Goodnet supports Shari Arison's announcement earlier this year of a link with Be
Viacom's MTV to encourage its millions of viewers from 40 countries across the Europe,
Middle East and Africa region (EMEA) to do something good, be it large or small, for the
benefit of others on this year's International Good Deeds day.*

At the heart of Goodnet is the Good Directory that includes volunteering organizations
and initiatives in areas including education, emergency response, fair trade,
microfinance, the environment, sustainability, philanthropy and more. Goodnet is designed
to inspire and empower users to independently take positive action, anytime, anywhere and
in any field of interest close to their hearts.

Shari Arison, owner of Arison Group said: 'There are many wonderful ventures online
aimed at Doing Good, both for the planet and for humanity, I wanted to create a place to
bring them together in one place to raise public awareness and encourage their use
worldwide. The decision to create Goodnet was made to enable people and organizations to
take the choice of Doing Good into their own hands. It allows them to best find their
unique way for doing a good deed, anywhere in the world. This initiative also supports the
Arison Group vision of Doing Good.'

Goodnet also provides rich content introducing relevant applications and recommended
editorials that are linked to discussions about Doing Good on Facebook and Twitter.

http://www.goodnet.org was initiated by Shari Arison, and operated by The Ted
Arison Family Foundation, the philanthropic arm of the Arison group.

Note to Editors:

International Good Deeds Day

*In a first ever deal between Be Viacom - a division of Viacom International Media
Networks (VIMN) - and Arison Group, the world's leading youth entertainment brand MTV will
leverage its extensive broadcast and online network across Europe, the Middle East and
Africa (EMEA) to join visionary businesswoman and philanthropist Shari Arison in her
initiative, International Good Deeds Day, that took place on 25th March 2012. The
partnership is sponsored by Arison Group, through its philanthropic arm - The Ted Arison
Family Foundation, and its business arm - Arison Investments.

In a six week campaign that began on 13th February MTV reached out to youth audiences
ahead of the event, calling on its millions of viewers from 40 countries across the EMEA
region, encouraging them to do something good, be it large or small, for the benefit of
others. The campaign included call to action co-branded promotional spots developed by Be
Viacom's creative team. Viewers were asked to share images, text and videos of their own
good deeds - or that of someone they know - via a dedicated website,
http://www.gooddeedsday-mtv.com. MTV and Arison will select the two most creative and
inspiring uploads, who will each win a VIP trip for two to an international MTV event.

About the Arison Group

Arison is a global business and philanthropic group headquartered in Israel. Arison
Group, owned by the visionary businesswoman and philanthropist Shari Arison, is a leader
in doing good in business and philanthropy and believes in the commitment of all of us to
be responsible for our actions and for our potential impact on others.

The Ted Arison Family Foundation, headed by Executive Chairman Jason Arison, is the
Arison Group philanthropic arm, that works to do good for society and the community
through social investments and strategic philanthropy. The foundation works to encourage
excellence and social responsibility with the aim of bringing about essential change. For
more information, go to: http://www.arison.co.il/AFFHome.aspx?Lang=2

Arison Investments, headed by Chairman and CEO Efrat Peled, is the business arm of the
Arison Group, a world-class privately owned investment company managing a portfolio of
international investments in 38 countries over 5 continents. It operates to provide
responses to basic human needs of large populations in the areas of finance,
infrastructure, alternative and renewable energy and water efficiency. High financial
returns incorporate a clear vision of positive and moral responsibility through
consideration for the environment, society and the community, believing that Doing Good is
Good Business. For more information, go to: http://www.arison.co.il/Investments/en

Read more about Arison Group at: http://www.arison.co.il/group/en


For further information please contact APCO Worldwide:
csteel@apcoworldwide.com,
+44-207-526-3630

Source: The Arison Group


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