Mood Media Corporation to extend partnership with major U.S. based retailer
Mood Media Corporation to extend partnership with major U.S. based retailer
In-store media specialist, Mood Media to provide music and messaging
services to more than 2,200 locations
CHARLOTTE, NC, Jan. 23, 2012 /PRNewswire/ - Mood Media Corporation (TSX:MM/ LSE
AIM:MM), the leading in-store media specialist has been awarded the
contract to supply a major U.S. based, multi-banner retailer with
in-store music and messaging in 2,200 stores across the United States,
Canada and Europe. The scope of the contract includes the development
of content for music and messaging and the installation of Mood Media's
Internet Media Player.
CEO and Chairman of Mood Media Corporation, Lorne Abony said, "TJX has
been a Muzak client for many years. As a result of the merger between
Mood Media and Muzak, we can now supply the retailer with Mood Media's
Internet-delivery platform supported by Muzak's large, reliable service
network. We are dedicated to offering all our clients a high-quality
media solution that represents great value for retailers."
The producers at Mood Media will work with the retailer's brand
representatives to design and build custom playlists of major label
music for the retailer's stores. Using Mood Media's suite of online
tools, the retailer will be able to edit playlists and manage messaging
in real time, and create custom playlists for special events and
seasonal promotions.
About Mood Media Corporation
Mood Media Corporation (TSX:MM/ LSE AIM:MM), named Canada's fastest
growing company by PROFIT Magazine is a leading in-store media
specialist that uses a mix of music, visual and scent media to help its
clients communicate with consumers with a view to driving incremental
sales at the point-of-purchase.
Operating its two principal divisions, In-Store Media and Retail
Point-of-Purchase, Mood Media Corporation works with over 470,000
commercial locations in over 40 countries throughout North America,
Europe, Asia and Australia.
Through its subsidiaries Mood Media, Muzak and Mood Entertainment, Mood
Media Corporation's products and services reach 100 million people
every day in a broad client base including more than 850 U.S. and
international brands in diverse market sectors that include: retail,
from fashion to financial services; hospitality, from hotels to health
spas; and food retail, including restaurants, bars, quick-serve and
fast casual dining.
SOURCE Mood Media Corporation
Mood Media Corporation
CONTACT: For more information on Mood Media Corporation visit www.moodmedia.com or contact:
Danielle Wuschke
Fleishman-Hillard (Boston)
617-692-0509
danielle.wuschke@fleishman.com
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