'My World' Media Preview

'My World' Media Preview

Cable Show Media to Receive Hands-On Tour of the Latest in Broadband Technology

WASHINGTON, April 27 /PRNewswire/ -- A special media tour of "My World - Powered by Cable," the consumer-focused content and technology pavilion featuring the latest in broadband technology for home, school and business, has been scheduled during The Cable Show 2010.

Media Tour Details:

Tuesday, May 11
12:00 noon Pacific Daylight Time
Los Angeles Convention Center

-- The tour is open to all registered media at The Cable Show
-- Media can pre-register to attend The Cable Show at
http://2010.thecableshow.com/Media/MediaReg or on site at the Media
Center, Los Angeles Convention Center, beginning Monday, May 10, 2010.
-- Reporters should also RSVP to participate in the "My World" tour by
contacting rlitman@fratelli.com.

"My World" is a 27,000 square-foot exhibit built to resemble a movie studio lot, including homes, schools, parks, and businesses. The special exhibit is produced by the National Cable & Telecommunications Association (NCTA) in cooperation with Time Warner Cable and other select partners. The exhibit will explore the intersection of award-winning content and innovative new delivery platforms by providing demonstrations of advanced equipment, services, and content offered, supported, and/or enabled by cable's broadband networks.

The Cable Show 2010 is NCTA's 59th Annual Convention and International Exposition, taking place May 11-13 in Los Angeles.

Additional details about "My World" are available at www.thecableshow.com/myworld. For more information about exhibiting at The Cable Show 2010, contact NCTA Convention Headquarters at (202) 463-7905 or e-mail exhibitinfo@ncta.com. To download a new smartphone application designed specifically for attendees of The Cable Show, point your mobile browser to m.thecableshow.com.

NCTA is the principal trade association for the U.S. cable industry, representing cable operators serving more than 90 percent of the nation's cable television households and more than 200 cable program networks. The cable industry is the nation's largest broadband provider of high-speed Internet access, serving more than 41 million customers, after investing more than $160 billion to build a two-way interactive network with fiber optic technology. Cable companies also provide state-of-the-art digital telephone service to more than 22 million American consumers.

Source: The Cable Show 2010

CONTACT: Joy Sims, +1-202-222-2350, or Eric Thomas, Fratelli Group,
+1-202-822-9491

Web Site: http://www.thecableshow.com/

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