America's Egg Farmers Announce the Good Egg Project

America's Egg Farmers Announce the Good Egg Project

Egg Farmers across the nation explain where eggs come from and how to be a 'good egg'

PARK RIDGE, Ill., Sept. 14 /PRNewswire/ -- To address people's growing interest in where their food comes from, America's egg farmers are proud to announce the Good Egg Project, an initiative that aims to educate Americans on modern egg farming, introduce them to the farmers that care for the eggs and encourage people to eat well and do good everyday. For generations, America's egg farmers have been committed to delivering high-quality eggs, as well as caring for their animals and the land they farm.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090914/CG74711)

Eat Good. Do Good Everyday.

Today, just two percent of the U.S. population lives on farms, leaving farmers to produce food for the remaining 98 percent of the country, including food for those who can't afford it. While egg farmers donate millions of eggs per year to food banks and charities across the nation, the need for food among America's food banks continues to grow. In 2007, more than 36 million Americans lived in food insecure households - roughly 11 percent of all households in the United States.(1)

America's egg farmers are asking people to join the fight against hunger by taking the Good Egg Project pledge to "Eat Good. Do Good Everyday." For every pledge taken on GoodEggProject.org, America's egg farmers will donate one egg to Feeding America, the nation's largest hunger relief charity, up to one million eggs.

"One in eight Americans go hungry in this country so our food banks are under enormous stress to provide nutritious meals to feed families in need," said Bill McGowan, COO of Feeding America. "Over the last two years, America's egg farmers have donated more than 20 million eggs, allowing us to provide high-quality protein foods to our food bank network. We hope Americans will join them in the fight against hunger and pledge their support online and throughout their communities."

America's Egg Farmers Support the "Good Eggs" on Sesame Street

As part of the Good Egg Project, America's egg farmers are proud to sponsor Sesame Street and its mission to educate children. During the upcoming season, which premieres on November 10th, Sesame Street will celebrate its 40th anniversary of teaching kids and parents important lessons.

"We're excited to help bring Sesame Street to children," said Jacques Klempf, egg farmer and chairman of the American Egg Board. "The show has been teaching parents and kids about the world around them and the value of community for 40 years. Education is a key component of the Good Egg Project and through this initiative we hope to share with kids and adults the story of an egg's journey from farm to table and encourage them to become 'good eggs' in their communities."

"We are thrilled to have America's egg farmers and their Good Egg Project as underwriters of Sesame Street's 40th season," said Gary E. Knell, President and CEO of Sesame Workshop. "As a nonprofit educational organization, this support will help Sesame Workshop continue to bring laughter and learning to children all around the world and help them reach their highest potential."

Visit www.GoodEggProject.org to meet our proud egg farmers, learn more about where eggs come from and see how to get involved and make a simple pledge to "Eat Good. Do Good Everyday."

About the Good Egg Project

The Good Egg Project is an effort by America's egg farmers and the American Egg Board to educate people about where eggs come from and encourage people to pledge to "Eat Good. Do Good Everyday." In addition to the more than 12 million eggs America's egg farmers donate to the hungry annually, for every pledge made, America's egg farmers will also donate one egg to Feeding America, the nation's largest hunger relief charity, up to one million eggs. Visit www.GoodEggProject.org to learn more about modern egg farming and how to give back to the community and live more healthfully.

About the American Egg Board (AEB)

AEB is the U.S. egg producer's link to the consumer in communicating the value of The incredible edible egg(TM) and is funded from a national legislative checkoff on all egg production from companies with greater than 75,000 layers, in the continental United States. The board consists of 18 members and 18 alternates from all regions of the country who are appointed by the Secretary of Agriculture. The AEB staff carries out the programs under the board direction. AEB is located in Park Ridge, Ill. Visit www.incredibleegg.org for more information.

About Sesame Workshop

Sesame Workshop is the nonprofit educational organization that revolutionized children's television programming with the landmark Sesame Street. The Workshop produces local Sesame Street programs, seen in over 140 countries, and other acclaimed shows to help bridge the literacy gap including The Electric Company and Pinky Dinky Doo. Beyond television, the Workshop produces content for multiple media platforms on a wide range of issues including literacy, health and military deployment. Initiatives meet specific needs to help young children and families develop critical skills, acquire healthy habits and build emotional strength to prepare them for lifelong learning. Learn more at www.sesameworkshop.org.

About Feeding America (Formerly America's Second Harvest - The Nation's Food Bank Network)

Feeding America provides low-income individuals and families with the fuel to survive and even thrive. As the nation's leading domestic hunger-relief charity, our network members supply food to more than 25 million Americans each year, including 9 million children and 3 million seniors. Serving the entire United States, more than 200 member food banks support 63,000 agencies that address hunger in all of its forms. For more information on how you can fight hunger in your community and across the country, visit www.feedingamerica.org.

(1) USDA. M. Nord, M. Andrews, S. Carlson. Household Food Security in the United States. 2007.

For more information, contact:
Egg Media Hotline:
312-233-1211

Photo: http://www.newscom.com/cgi-bin/prnh/20090914/CG74711
http://photoarchive.ap.org/
AP PhotoExpress Network: PRN2
PRN Photo Desk, photodesk@prnewswire.com
Source: American Egg Board

CONTACT: Egg Media Hotline, +1-312-233-1211

Web Site: http://www.goodeggproject.org/

-------
Profile: intent