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International Entertainment News

Thursday, July 09, 2009

Video: Nine West Launches the Vintage America Voices Contest and Inspires Others to Find Their Voice

Video: Nine West Launches the Vintage America Voices Contest and Inspires Others to Find Their Voice

NEW YORK, July 9 /PRNewswire/ -- Nine West will introduce the Vintage America Voices Contest this month, in conjunction with the launch of Nine West Vintage America Collection. This campaign will celebrate the new collection, as well as allow brand ambassador and singer/songwriter Miranda Lee Richards to spearhead a talent search to help someone else find their voice, with the opportunity to record and release a single through Sony/ATV Music Publishing's in house label, Hickory Records.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/ninewest/39069/

(Logo: http://www.newscom.com/cgi-bin/prnh/20090709/NY44195LOGO )

"Sony/ATV Music Publishing and Hickory Records are thrilled to be a part of this terrific partnership," said Danny Strick, Co-President of Sony/ATV Music Publishing. "It is refreshing to see the melding of fashion, music and emerging talent in a time when the public is looking for uplifting news."

The Vintage America Voices Contest was created to find a singer whose voice and song will speak to this generation and the American spirit -- personifying the soulful essence and authenticity of Nine West Vintage America Collection.

Beginning this month, contestants have the opportunity to create and submit an original song for the chance to become the voice of Nine West Vintage America Collection. The contest will run for seven weeks, from July 14, 2009 to September 1, 2009, with seven finalists selected and the winner announced in September.

The Vintage America Voices Contest and submissions will live on YouTube.com/ninewestfashion, and each week consumers have the power to vote for a "Voice of the Week", with a weekly winner selected by a panel of judges and awarded a Nine West Vintage America Collection item.

At the end of the seven weeks, the judges will review the entries, and select their finalists and contest winner. Judges will include Miranda Lee Richards, recording artist and brand ambassador of VAC; Fred Allard, Nine West Creative Director; Rebecca Babcock, Lucky Magazine Merchandising Director; and Danny Strick, Co-President of Sony/ATV Music Publishing. The winner will be awarded the opportunity to record a single, which will be released by Sony/ATV's label Hickory Records, a feature in the December issue of Lucky Magazine, Vintage America Collection product, and the opportunity to meet Miranda Lee Richards.

In keeping with the authentic spirit of the brand, Nine West Vintage America Collection will also work in conjunction with Soles4Souls to help people worldwide with the gift of shoes. Nine West is proud to support Soles4Souls in raising awareness and inspiring others to make a contribution. For contributions visit www.soles4souls.org or www.giveshoes.org.

Contest details were announced by Miranda Lee Richards on YouTube.com/ninewestfashion in June, with the contest and Nine West Vintage America Collection officially launching in July, and the winner announced on ninewest.com/vintageamericacollection in September.

For more information visit ninewest.com/vintageamericacollection.

Jones Apparel Group, Inc is a leading designer, marketer and wholesaler of branded apparel, footwear and accessories. The Company also markets directly to consumers through its chain of specialty retail and value-based stores. The Company's nationally recognized brands include Jones New York, Nine West, Anne Klein, Gloria Vanderbilt, Kasper, Bandolino, Easy Spirit, Evan-Picone, l.e.i., Energie, Enzo Angiolini, Joan & David, Mootsies Tootsies, Sam & Libby, Napier, Judith Jack, Albert Nipon and Le Suit. The Company also markets costume jewelry under the Givenchy brand licensed from Givenchy Corporation, footwear under the Dockers Women brand licensed from Levi Strauss & Co and apparel under the Rachel Roy brand licensed from Rachel Roy IP Company, LLC. Each brand is differentiated by its own distinctive styling, pricing strategy, distribution channel and target consumer. The Company contracts for the manufacture of its products through a worldwide network of quality manufacturers. The Company has capitalized on its nationally known brand names by entering into various licenses for several of its trademarks, including Jones New York, Evan-Picone, Anne Klein New York, Nine West, Gloria Vanderbilt and l.e.i., with select manufacturers of women's and men's products which the Company does not manufacture. For more than 30 years, the Company has built a reputation for excellence in product quality and value, and in operational execution.

Sony/ATV Music Publishing was established in 1995 as a joint venture between Sony and trusts formed by Michael Jackson. Sony/ATV Music Publishing owns or administers over 750,000 copyrights by such artists as The Beatles, Beck, Brooks & Dunn, Leonard Cohen, Neil Diamond, Bob Dylan, Fall Out Boy, John Mayer, Joni Mitchell, Graham Nash, Willie Nelson, Roy Orbison, Linda Perry, Richie Sambora, Kraftwerk, Shakira, Akon, Wyclef Jean, Hank Williams, KT Tunstall, and Diane Warren, among others. Sony/ATV recently acquired both the Leiber Stoller and Famous catalogues. Hickory Records is the in house music label of Sony/ATV Music Publishing.

About Soles4Souls

Nashville-based Soles4Souls(TM) facilitates the donations of both new and used shoes, which are used to aid the hurting worldwide. Soles4Souls has distributed more than 5 million pairs (currently donating one pair every 13 seconds) to people in over 125 countries, including Honduras, Uganda, Romania, and the United States. The charity has been featured in Runner's World and the Green Guide by National Geographic. It has also appeared on CNN, NBC, ABC, FOX, CBS, BBC and hundreds of regional outlets around North America. Soles4Souls is a 501(c)(3) recognized by the IRS; donating parties are eligible for tax advantages. Visit www.giveshoes.org for more information.

Photo: http://www.newscom.com/cgi-bin/prnh/20090709/NY44195LOGO
PRN Photo Desk, photodesk@prnewswire.comVideo: http://www.prnewswire.com/mnr/ninewest/39069
Source: Nine West

CONTACT: Marissa Vitagliano of Harrison & Shriftman, +1-917-351-8615,
mvitagliano@hs-pr.com; or Quynh Dang of Nine West, +1-212-536-9023,
qdang@jny.com

Web Site: http://www.ninewest.com/


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