MultiVu Video Feed: Award-Winning Actress Reese Witherspoon and Avon Launch New Global Mobilization Efforts to End Violence Against Women

MultiVu Video Feed: Award-Winning Actress Reese Witherspoon and Avon Launch New Global Mobilization Efforts to End Violence Against Women

Avon Commits Over $1.75 Million for New Partnerships

WASHINGTON, DC, March 3 /PRNewswire/ -- One in three women worldwide experience violence in their lifetime, and in the U.S., a woman is assaulted every nine seconds. Around the world, services for victims are often vastly underfunded or unavailable, and in many countries, laws to protect women do not exist or are not enforced.

In response, the Avon Foundation for Women today announced meaningful new efforts to eradicate violence against women and help ensure justice for all women worldwide. This included a $1.5 million grant by the Avon Foundation for Women to launch the Avon Global Center for Women and Justice at Cornell Law School. This new center will focus on working with judges, legal professionals, governmental and non-governmental organizations to improve access to justice in an effort to eliminate violence against women and girls. Avon also expanded its relationship with the United Nations Development Fund for Women (UNIFEM) with a new commitment of $250,000 for the UN Trust Fund to End Violence against Women, which will be added to the grant of $1 million awarded in 2008 for the Trust Fund. This brings the total Avon global commitment to ending violence against women to over $14 million to date. Witherspoon also announced a new fundraising product, the new Women's Empowerment Necklace, which will be sold through Avon Sales Representatives and online and http://www.avon.com

SATELLITE FEEDS:

Tuesday, March 3rd, 2009 Tuesday, March 3rd, 2009
1:00 PM - 1:15 PM ET 6:30 PM - 6:45 PM ET
AMC 3 AMC 3
Transponder 22 Transponder 22
C-Band C-Band
Downlink Freq. 4140 Vertical Downlink Freq. 4140 Vertical

NEWS: Avon & Actress Reese Witherspoon Announce New Efforts to End Violence Against Women

FORMAT: B-roll and Soundbites

ADDITIONAL RESOURCES: Video, hard copy requests, downloadable MPEG2, contact information and more available at: http://www.prnewswire.com/broadcast/36877/press.html

SOUNDBITES:

* Reese Witherspoon, Award-winning actress & Avon Global Ambassador

* Andrea Jung, Chairman and Chief Executive Officer, Avon Products, Inc.

* Joan Winship, President of the International Association of Women Judges

* Barbara Holden Smith, Vice Dean and Professor of Law, Cornell Law School

* Sital Kalantry, Professor Cornell Law School

B-ROLL INCLUDES:

* Avon Press Conference with Reese Witherspoon

* Keynote Address

VIDEO PROVIDED BY: Avon Products, Inc. & The Avon Foundation for Women

CONTACT:
FOR TECHNICAL INFORMATION OR HARD COPY, PLEASE CALL:
MultiVu Media Relations, 1-800-653-5313 EXT. 3

Video: Hard copy requests, downloadable MPEG2, contact information and more available at:
http://www.prnewswire.com/broadcast/36877/press.html

Web site:
http://www.avon.com

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