XRX International Entertainment Group, Inc.'s Subsidiary Signs Recording Artist TJ Kelly To Play in One of Its Venues

XRX International Entertainment Group, Inc.'s Subsidiary Signs Recording Artist TJ Kelly To Play in One of Its Venues

FORT LAUDERDALE, Fla., Dec. 1 /PRNewswire-FirstCall/ -- XRX International Entertainment Holding Group, Inc. ("XRX") (Pink Sheets: XRXH).

XRX International Entertainment Holding Group, Inc. (XRXH pink sheets) a publicly held company, announced today, that its wholly owned subsidiary, Side Bar Productions, Inc., signing of recording artist TJ Kelly to perform at one of its company's venues, Swig Bartini & Bistro.

TJ Kelly Band is an original band from Ft. Myers, Florida, whose musical sound can best be described as emotional lyrics with raw grit. Molding that rock n' roll groove with today's alternative. TJ Kelly was discovered when his acoustic demo was given to Arnie Wohl who had worked for Paula Abdul's management team and owns Wohl Productions. Wohl immediately recognized TJ's talents and introduced him to Cliff Williams (AC/DC). After putting a band together, they went into Unity Gain Studios to record a five song demo produced by Cliff Williams and Steve Loungo (John Enwistle Band). The band recorded the songs "Bring Me Down", "Horses", "Kerosine", "Burn Me Slow" and "Angel". After finishing the EP, they hit the road opening for acts such as Eddie Money and Robyn Zander of Cheap Trick. TJ's melodies instantly grab the listener while the depth of his songwriting creates a personal connection with his audience. TJ Kelly Band's live shows have really begun to win over audiences everywhere.

TJ Kelly Band has opened for:

Seven Mary Three
Cliff Williams and Brian Johnson of AC/DC
Eddie Money
Robin Zander (Cheap Trick)
Joe Lynn Turner (Deep Purple)
Buck Darma (Blue Oyster Cult)
Mark Farner (Grand Funk Railroad)
The Neville Brothers
Ziggy Marley
The Guess Who
Riders On The Storm (The Doors w/ Brett Scallions)
Jonny Lang

www.tjkellymusic.com
www.myspace.com/tjkellyband

Side Bar Productions, Inc., has been a wholly owned subsidiary of XRX International Entertainment Group, Inc. since 2002. XRX has always envisioned booking, promoting, and securing original musical talent through one of its own companies. Since the opening of its first upscale live entertainment venue, called Swig Bartini in October 2001, the company has had countless well known act's perform at its live, upscale intimate music venue. XRX is now taking advantage of one of its own subsidiaries, Side Bar Productions, Inc. and is entering into the concert promotion arena. The company intends to take full advantage of the synergy and economies of scale from having one of our own companies working with these artists. Side Bar Productions, Inc. looks forward to booking and promoting other artists to perform in our, or other contracted venues.

Larry Moskowitz, the company's chairman, stated, "During the past seven years XRX has spent a majority of its energy perfecting and honing its hospitality Bricks and Mortar operations through its subsidiary, Swig Bartini www.swigbartini.com. I now feel the company has achieved the experience needed to expand the concept to multiple units." Additionally, Mr. Moskowitz stated, "I find it is rewarding and gratifying that what I and the other founders of the company envisioned years ago is still a viable business plan in today's economy and current marketplace."

SWIG BARTINI CONCEPT
www.swigbartini.com

Swig Bartini & Bistro is operated by M-squared, a wholly owned subsidiary of XRX (xrxh.pk) It was formed in 2000 exclusively to develop a unique entertainment destination. Swig Bartini & Bistro includes several different venues under one roof. These include, a music place for local and national artists; a dance floor for performers and dancing; a Martini Bar with live jazz, blues, and swing music; a restaurant offering fine food and beverages. The subsidiary has devoted its efforts to various research and planning functions including: demonstrating the financial viability of its concept, exploring local and national markets for talent, researching other potential locations, developing cross-marketing strategies, and creating strategic alliances.

Mr. Moskowitz also stated, "The Swig Bartini concept grew out of the market need for a small, comfortable venue to feature concerts where patrons can enjoy entertainment in an intimate setting. In addition, Swig Bartini offers all of the comforts expected from a great night on the town including fine food, comfortable seating, gourmet coffee and spirits."

The concept brings people to a single destination where they can spend their music and entertainment dollar on everything from nationally known live music to gourmet food and martinis. XRX, (XRXH.pk) as a holding company, has organized this effort into a strategic entity for the purpose of creating individual business units for maximum bottom-line accountability and profitability. The mission statement of these business units will be to maximize the consumers' spending potential from a captive audience.

For additional information on the company and its wholly owned entertainment concept, please contact: Larry Moskowitz, Chairman, at Investor Relations 954-840-7402, or Shareholder@swigbartini.com. You may also visit www.swigbartini.com.

Interested investors may seek information about the Company and its filings at Pinksheets.com or the Pink Sheets ticker symbol XRXH.PK

Safe Harbor Statement

Certain statements set forth in this press release constitute "forward-looking statements." Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate, or imply future results, performance or achievements, and may contain the words "estimate", "project", "intend", "forecast", "anticipate", "plan", "planning", "expect", "believe", "will likely", "should", "could", "would", "may" or words or expressions of similar meaning. Such statements are not guarantees of future performance and are subject to risks and uncertainties that could cause the company's actual results and financial position to differ materially from those included within the forward-looking statements. Forward-looking statements involve risks and uncertainties, including those relating to the Company's ability to grow it's business, the company's ability to generate new revenue, acquire new strategic partners, raise additional capital, and other factors. Actual results may differ materially from the results predicted and reported results should not be considered as an indication of future performance. The potential risks and uncertainties include, among others, the Company's limited operating history, the limited financial resources, domestic or global economic conditions ---- activities of competitors and the presence of new or additional competition and conditions of equity markets.

Source: XRX International Entertainment Holding Group, Inc.

CONTACT: Larry Moskowitz, Chairman, Investor Relations, of XRX
International Entertainment Holding Group, Inc., +1-954-840-7402,
Shareholder@swigbartini.com

Web site: http://www.swigbartini.com/

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